Business Development Representative

Genesys; Ontario; On-site; CAD 50,000 - 70,000; Full time

Job summary

Join a leading company as a Business Development Representative in Ontario, Canada. This role focuses on driving pipeline growth through targeted outreach and collaboration with Account Executives. You'll engage with prospects, qualify leads, and contribute to the sales pipeline's success, all while enjoying a clear path for career advancement and a supportive work environment.

Qualifications

• Minimum 2 years in business development or sales.
• Fluent in French.
• Proficiency in CRM tools.

Responsibilities

• Lead qualification and nurturing.
• Execute multi-channel outreach strategies.
• Maintain accurate records in Salesforce.

Skills

Fluency in French

Strong written skills

Proactive problem-solving

Customer-focused mindset

Organizational skills

Education

2 years in business development

Tools

Salesforce

Outreach

Salesloft

Job description

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Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

Bilingual (English / French) Business Development Representative – Western Canada

The Business Development Representative (BDR) plays a key role in driving high-quality pipeline growth through a blend of inbound and outbound efforts. As a trusted partner to Account Executives, the BDR strategically targets accounts, qualifies leads, and creates new opportunities. This role is perfect for a proactive, customer-focused individual eager to leverage modern tools and techniques in a dynamic sales environment.

Why Join Us?

This position offers a clear path for career growth, equipping you with the skills and experience to advance within our organization. We’re committed to investing in your success.

Key Responsibilities

• Lead Qualification & Nurturing
• Build strong rapport with prospects by sharing valuable resources (e.g., webinars, white papers).
• Qualify leads using frameworks like MEDDPIC, assessing fit based on business needs and priorities.
• Execute highly personalized, multi-channel outreach strategies (e.g., email, cold calling, LinkedIn).
• Leverage intent data and account intelligence to engage decision-makers effectively.
• Respond promptly to inbound inquiries, delivering an excellent first impression and converting them into qualified opportunities.
• Collaboration with Account Executives
• Partner on account planning to identify high-potential opportunities.
• Develop comprehensive Account Profiles to support research and sales alignment.
• CRM & Data Management
• Maintain accurate records in Salesforce and lead management platforms.
• Enrich contact databases with key personas and decision-makers using advanced research tools.
• Use social media platforms to build networks and nurture relationships.
• Share engaging content and experiment with innovative approaches like video prospecting.
• Analyze outreach performance metrics to improve conversion rates.
• Stay informed on industry trends, tools, and competitor activities to refine strategies.

Qualifications

Required :

• Minimum 2 years in business development, sales, or a related role (B2B experience preferred).
• Fluent in French.
• Strong written, verbal, and presentation skills.
• Proactive problem-solver with a curious and customer-focused mindset.
• Ability to thrive in a fast-paced, dynamic environment.
• Proficiency in CRM tools (e.g., Salesforce), lead management platforms (e.g., Outreach, Salesloft), and collaboration tools.
• Strong organizational and time management skills.

Preferred :

• Experience with advanced prospecting tools (e.g., 6Sense, LinkedIn Sales Navigator).
• Familiarity with qualification frameworks like BANT or MEDDPICC.
• Social selling and video prospecting experience.

What Success Looks Like :

• Consistently meets or exceeds quarterly targets.
• Builds value-driven relationships with prospects and stakeholders.
• Converts qualified leads into high-impact opportunities aligned with sales objectives.
• Collaborates effectively with Account Executives to achieve shared success.

Your Impact :

In this role, you’ll directly influence our sales pipeline and play an integral part in helping our team achieve revenue goals. Regular alignment with sales on prospecting strategies will be crucial to ensure a unified approach.

Join us to build a career where your contributions are valued, your growth is prioritized, and your success is celebrated.

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys :

Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted platform that is born in the cloud, Genesys Cloud helps organizations accelerate growth by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements. Visit www.genesys.com.

Reasonable Accommodations :

If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may reach out to [emailprotected] . You can expect a response from someone within 24-48 hours. To ensure we set you up with the best reasonable accommodation, please provide them the following information : first and last name, country of residence, the job ID(s) or (titles) of the positions you would like to apply, and the specific reasonable accommodation(s) or modification(s) you are requesting.

This email is designed to assist job seekers who seek reasonable accommodation for the application process. Messages sent for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.

Genesys is an equal opportunity employer committed to equity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

Please note that recruiters will never ask for sensitive personal or financial information during the application phase.

Seniority level

Seniority level

Not Applicable

Employment type

Employment type

Full-time

Job function

Job function

Sales and Business Development

IT Services and IT Consulting and Software Development

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