Digital Advertising Manager (Remote, Toronto)

Blacksmith Agency LLC; Toronto; Remote; CAD 85,000 - 120,000; Full time

Job summary

Blacksmith Agency, a remote-first AI-powered digital advertising agency, is seeking a Digital Advertising Manager. You will own paid media across major platforms for a portfolio of B2B clients, guiding budgets, strategy, and the narrative behind the numbers during client calls.

Ideal candidates bring 3+ years hands-on campaign experience, a track record of improving ROAS/CPA, and experience managing multiple clients in an agency setting.

Qualifications

• Hands-on experience managing Google Ads and Meta campaigns.
• Experience working with multiple clients in an agency.
• Excellent English for US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Handle budget allocation, bidding, targeting and creative testing; decide when to pause or kill a campaign.
• Set up conversion tracking and attribution with GA4, Tag Manager and platform pixels.

Skills

Google Ads

Meta Ads

Agency experience

English (US clients)

Tools

GA4

Tag Manager

Pixel tracking

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Digital Advertising Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.