Développeur

IT UNLOCK CONSULTING INC.; Laval; Sur place; CAD 60 000 - 86 000; Plein temps

Avantages offerts par ce poste

Benefits and retirement programs

Ongoing training programs

Additional perks to support your well‑

Career growth opportunities andproduct

Résumé du poste

IT UNLOCK CONSULTING INC. seeks a CRM and Email Operations Specialist to lead technical execution of CRM communications for multiple banners.

You will build, test and deploy email campaigns, customer journeys and automations using Adobe Journey Optimizer, while ensuring quality, governance and deliverability. The role requires 2–3 years in email production, HTML integration, segmentation and deployment, with a focus on accuracy in a high-volume environment.

Qualifications

• Strong command of HTML and responsive email best practices; knowledge of CSS as applied to email environments.
• Experience with a CRM or marketing automation platform, ideally Adobe Journey Optimizer or a similar platform.
• Understanding of email production processes, segmentation, personalization, QA testing, deployment and technical troubleshooting.
• Autonomy, resourcefulness and willingness to learn in evolving technology environments.

Responsabilités

• Integrate and deploy daily email campaigns and CRM communications in Adobe Journey Optimizer for Sports Experts, Atmosphere and Trio Hockey banners.
• Develop, maintain and evolve responsive HTML emails, templates and reusable components to support efficient and consistent execution.
• Adapt mock-ups and content into functional emails aligned with brand standards and optimized for different email platforms.
• Configure audiences, segments, personalization rules and deployment settings in Adobe Journey Optimizer based on campaign requirements.
• Participate in the technical configuration, testing and implementation of customer journeys and automated campaigns.
• Perform QA and link testing, personalization and segmentation, and resolve issues related to display, HTML integration or configuration.
• Create and maintain acquisition, sign-up or data collection forms when required.
• Support campaign performance tracking by producing analyses and insights to optimize content, testing and deployments.
• Collaborate with internal teams and corporate CRM teams to align email production practices and ensure governance, data and deliverability standards.

Connaissances

HTML/CSS for emails

CRM operations

Data segmentation

QA testing

Analytical mindset

Project management

Bilingual FR/EN

Formation

College/University degree in marketing or IT

Outils

Adobe Journey Optimizer

Description du poste

The CRM and Email Operations Specialist will be primarily responsible for the technical and operational execution of CRM communications for the Sports Experts, Atmosphere and Trio Hockey banners. Reporting to the Media and Go-to-Market Manager, this person will work closely with the CRM Lead, content and creative teams, as well as corporate CRM teams at Canadian Tire, to build, integrate, test and deploy email campaigns, customer journeys and automations in Adobe Journey Optimizer. This role is key to ensuring CRM operational continuity, improving execution agility and building strong internal expertise in email production, HTML integration, segmentation and deployment quality.

Key Responsibilities

• Integrate and deploy daily email campaigns and CRM communications in Adobe Journey Optimizer for the Sports Experts, Atmosphere and Trio Hockey banners.
• Develop, maintain and evolve responsive HTML emails, templates and reusable components to support efficient and consistent execution.
• Adapt mock-ups and content provided by the content and creative teams into functional emails that are aligned with brand standards and optimized for different email platforms.
• Configure audiences, segments, personalization rules and deployment settings in Adobe Journey Optimizer based on campaign and customer journey requirements.
• Participate in the technical configuration, testing and implementation of customer journeys and automated campaigns.
• Perform QA and link testing, personalization and segmentation, and identify and resolve technical issues related to display, HTML integration or configuration.
• Create and maintain acquisition, sign-up or data collection forms when required.
• Support campaign performance tracking by producing performance analyses and sharing insights that help optimize content, testing and deployments.
• Collaborate with internal teams and corporate CRM teams to align email production practices and processes, integrate best practices and ensure compliance with governance, data, consent and deliverability standards.

What you bring

• College or University degree in marketing, communications, e-commerce, multimedia integration, information technology or a related field.
• 2 to 3 years of experience in email production, digital marketing, CRM, HTML integration or marketing operations.
• Strong command of HTML and responsive email best practices; knowledge of CSS as applied to email environments.
• Experience with a CRM or marketing automation platform, ideally Adobe Journey Optimizer or a similar platform.
• Understanding of email production processes, segmentation, personalization, QA testing, deployment and technical troubleshooting.
• High level of rigour, attention to detail and ability to deliver error-free communications in a high-volume environment.
• Ability to manage multiple deliverables at the same time, meet tight deadlines and quickly adapt to changing priorities.
• Analytical mindset with the ability to interpret campaign results and identify operational optimization opportunities.
• Autonomy, resourcefulness, technical curiosity and willingness to learn in an evolving technology environment.
• Strong collaboration and communication skills with multidisciplinary teams.
• Bilingual in French and English, both spoken and written.
• Experience in retail, an omnichannel environment or high-volume communications is an asset.

We’re always looking for great talent! In addition to a competitive salary, we offer:

• Benefits and retirement programs
• Ongoing training programs
• Additional perks to support your well-being
• Career growth opportunities and product discounts

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We may use artificial intelligence tools as part of our recruitment process to assist in the initial screening of resumes. All hiring decisions, including candidate evaluation, selection, and disposition, are made by human recruiters.