Demand Gen & Marketing Ops Specialist

INETCO Systems Ltd.; Vancouver; Hybrid; CAD 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Career growth opportunities

Job summary

INETCO Systems Ltd. is seeking a Demand Generation Specialist in Vancouver. This on-site/hybrid role focuses on powering the marketing pipeline through Hubspot and its integration with Salesforce, shaping campaigns that communicate a fraud-first narrative.

You will own marketing automation, manage data integrity, and collaborate with Sales, Product, and the Chief Growth Officer to drive lead nurture programs and growth initiatives. This is a hands-on, independent role designed for fast learners.

Qualifications

• Experience in B2B tech, payments, banking, or cybersecurity preferred.
• Ability to write clear, on-brand campaign copy independently.
• Excellent organization with multiple campaigns and deadlines.

Responsibilities

• Own and maintain Hubspot as the marketing automation platform (workflows, forms, lists, lead scoring, emails).
• Manage Hubspot-Salesforce integration, lead routing, field mapping, data hygiene.

Skills

Entrepreneurial mindset

Willingness to learn

Strong writing

Detail-oriented

Marketing technology curiosity

Collaborative

Tools

Hubspot

Salesforce

Apollo

Job description

INETCO Systems Ltd. is seeking a Demand Generation Specialist in Vancouver. This on-site/hybrid role focuses on powering the marketing pipeline through Hubspot and its integration with Salesforce, shaping campaigns that communicate a fraud-first narrative.

You will own marketing automation, manage data integrity, and collaborate with Sales, Product, and the Chief Growth Officer to drive lead nurture programs and growth initiatives. This is a hands-on, independent role designed for fast learners.