Brand & Campaigns Specialist (Hybrid, 18-Month)

University of Alberta Careers; Edmonton; Hybrid; CAD 52,000 - 72,000; Full time

Job summary

The University of Alberta Careers Brand Team is seeking a Marketing Specialist to help develop and execute the university's brand strategy, driving awareness and engagement across audiences. The role requires expertise in campaign planning and Canva Enterprise to support university programs.

This term-position reports to the Director of Brand and focuses on tactical planning, activation, and internal brand support.

Qualifications

• Experience in brand management or communications campaigns.
• Proven ability to coordinate multiple campaigns and stakeholders.
• Familiarity with Canva Enterprise or similar design platforms.

Responsibilities

• Develop and execute brand strategy to increase awareness and engagement.
• Plan and activate tactical campaigns across university programs.
• Provide internal brand support and coordinate cross-functional projects.

Skills

Brand strategy

Campaign planning

Project coordination

Client management

Education

Bachelor's degree in Marketing/Communications

Tools

Canva Enterprise

Job description

The University of Alberta Careers Brand Team is seeking a Marketing Specialist to help develop and execute the university's brand strategy, driving awareness and engagement across audiences. The role requires expertise in campaign planning and Canva Enterprise to support university programs.

This term-position reports to the Director of Brand and focuses on tactical planning, activation, and internal brand support.