Brand Ambassador - Team Lead

Brand Momentum; Toronto; On-site; Part time

Job summary

Join a leading company as a Team Lead for the Canadian Club Event Activation in Toronto. You will manage a team during live events, ensuring smooth operations and engaging with consumers. This seasonal role offers competitive pay and a chance to work at high-profile concerts.

Benefits

Competitive hourly pay

Opportunity to work at high-profile concerts and events

Fun, engaging brand experience

Qualifications

• Previous experience in event staffing or promotional marketing preferred.
• Must be outgoing and enthusiastic about representing a whiskey brand.

Responsibilities

• Lead a team of Brand Ambassadors during events.
• Oversee event setup, execution, and teardown.
• Act as the primary point of contact during events.

Skills

Leadership

Communication

Organizational Skills

Job description

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Join to apply for the Brand Ambassador - Team Lead role at Brand Momentum

Job Title

Team Lead – Canadian Club Event Activation

Location:
Toronto, ON

Pay Rate:
Starting at $26/HR

Position Type:
Seasonal / Contract (Summer 2025 Concert Series)

About The Role
We are seeking an energetic, organized, and responsible Team Lead to represent Canadian Club at a series of live events and concerts throughout the summer of 2025. The Team Lead will manage a small team at each activation and ensure the smooth execution of brand promotions and consumer engagement.

Key Responsibilities

• Lead a team of 2 Brand Ambassadors (BAs) during each show, ensuring smooth operations and team coordination.
• Pick up and manage event supplies from the warehouse prior to each show.
• Oversee on-site event setup, execution, and teardown in collaboration with the team.
• Ensure accurate and timely reporting of metrics and event highlights.
• Act as the primary point of contact for any issues or tasks that arise during the event.
• Represent Canadian Club with enthusiasm and brand knowledge.
• Maintain a high standard of professionalism and customer engagement.

Event Schedule
The Team Lead will be required to work all dates listed below, with 11 shows at the Bud Stage (Toronto):

• June 12: Dierks Bentley
• June 21: Keith Urban
• June 24: Mumford & Sons
• July 10: Luke Bryan
• July 17: Thomas Rhett
• July 25: Barenaked Ladies
• August 17 & 19: Neil Young
• September 6: Alabama Shakes
• September 8 & 9: The Lumineers

(Note: Dates subject to confirmation.)

Requirements

• Must be available for all event dates listed.
• Access to your own personal vehicle is required.
• Previous experience in event staffing, team leadership, or promotional marketing strongly preferred.
• Strong organizational and time-management skills.
• Excellent communication and leadership abilities.
• Ability to lift and transport event materials.
• Must be outgoing, approachable, and enthusiastic about representing a whiskey brand.
• Preference will be given to candidates comfortable working in a fast-paced, high-energy environment.

Perks

• Competitive hourly pay
• Opportunity to work at high-profile concerts and events
• Be part of a fun, engaging brand experience

Why Join Us?
Get paid to lead, vibe, and make memories at Toronto’s top summer concerts — all while repping an iconic Canadian whiskey brand. If you're a natural leader who thrives in high-energy settings, this is your stage.

Lead the crew. Own the moment. Rock the summer.
Apply now and let’s make it legendary.