Beverage Territory Sales Lead - Car Allowance & Bonus

Breakthru Beverage Group; Toronto; On-site; CAD 60,000 - 65,000; Full time

Benefits offered by this job

Corporate Bonus

Car Allowance + Fuel Card

Cellphone + Home Internet Reimburse

Company Paid Benefits

Pension Plan

Job summary

Breakthru Beverage Canada (BBC) is seeking a seasoned sales professional to cover a defined Ontario territory, driving growth across on-premise and off-premise accounts. You will execute regular sales calls, run tastings, and partner with suppliers to promote brand portfolios.

The role requires a Bachelor’s degree and 3+ years in FMCG sales, with strong communication, negotiation, and analytical skills. A competitive benefits package is provided, along with performance-based incentives.

Qualifications

• Bachelor’s degree required.
• 3+ years selling FMCG.
• Strong organizational and multi-tasking capabilities.
• Excellent communication skills: verbal, listening and written.
• Demonstrate sound judgment and problem-solving skill.
• Excellent Negotiation and Influencing Skills.
• Knowledge of sale and marketing of wine & spirits.
• Strong interpersonal and analytical skills.

Responsibilities

• Manage territory coverage to ensure excellent execution.
• Plan daily, weekly or monthly/quarterly with quota and distribution objectives.
• Maintain and grow existing volume and distribution with ON/OFF Premise accounts.
• Manage assigned budget as required.
• Conduct product tasting and education sessions.
• Execute sales calls using the company’s Structured Call methodology.
• Report on competitive activities and offer constructive suggestions.
• Prospects, quantifies, and qualifies new accounts to determine potential fit with brand portfolio.
• Provide product and brand marketing knowledge through sales aides and staff training seminars.
• Work with supplier representatives and management to promote sales.
• Improve marketability of products through shelf management, display position and frequency.

Skills

Communication skills

Negotiation skills

Analytical skills

Interpersonal skills

Organizational skills

Problem solving

Education

Bachelor’s degree

Tools

MS Office

Job description

Breakthru Beverage Canada (BBC) is seeking a seasoned sales professional to cover a defined Ontario territory, driving growth across on-premise and off-premise accounts. You will execute regular sales calls, run tastings, and partner with suppliers to promote brand portfolios.

The role requires a Bachelor’s degree and 3+ years in FMCG sales, with strong communication, negotiation, and analytical skills. A competitive benefits package is provided, along with performance-based incentives.