Senior Growth Manager

Markage; Canada; Hybrid; CAD 90,000 - 120,000; Full time

Job summary

Markage is seeking a Senior Growth Manager to guide our fully remote Canadian team. This role leads growth programs across acquisition, conversion, retention, testing, and commercial performance, translating objectives into measurable initiatives across channels and customer journeys.

You will collaborate with marketing, product, design, analytics, client-service, sales, technology, and senior leadership to ensure clear priorities, reliable execution, and strong results, with AI-assisted tools

Qualifications

• Extensive hands-on growth and performance marketing experience.
• Ability to lead cross-functional programs and make decisions with incomplete data.
• Strong communication to senior stakeholders.

Responsibilities

• Set growth priorities across acquisition, conversion, retention, and value.
• Develop channel/experiment roadmaps tied to commercial objectives.
• Coordinate paid, owned, lifecycle, content, product, and conversion initiatives.
• Review performance data and decide where to invest, test, or stop.
• Create forecasts, targets, and reporting views for growth activity.
• Lead testing programs with clear hypotheses and follow-up decisions.
• Collaborate with product and design on onboarding and retention.
• Manage external partners and platforms when needed.
• Communicate growth performance and priorities to senior stakeholders.
• Guide marketers in growth programs and maintain standards.

Skills

Growth marketing

Performance marketing

Lifecycle marketing

Digital commerce

Cross-functional collaboration

Data-driven decisions

Education

DEX-MGM Certification

Tools

Analytics platforms

A/B testing tools

AI-assisted tools

Job description

Markage is looking for a Senior Growth Manager to join our fully remote Canadian team.

This role focuses on leading growth programs across acquisition, conversion, retention, testing, and commercial performance. You will connect growth objectives to measurable programs across channels and customer journeys. The role combines strategic planning with active performance management, experimentation, cross-functional coordination, and clear accountability for priorities and results.

You will work with marketing, product, design, analytics, client-service, sales, technology, and senior leadership. Clear communication, reliable follow-through, and careful work are expected.

AI-assisted tools may be used for analysis, experiment planning, reporting, research, forecasting support, documentation, and performance summaries. All AI-assisted work must be reviewed for accuracy, relevance, confidentiality, and fit before it is shared or used.

Essential duties:

• Set growth priorities across acquisition, conversion, retention, and customer-value opportunities.
• Develop channel and experiment roadmaps tied to clear commercial objectives and measurable outcomes.
• Coordinate paid, owned, lifecycle, content, product, and conversion initiatives across teams.
• Review performance data, diagnose material changes, and decide where to invest, test, or stop.
• Build practical forecasts, targets, reporting views, and decision frameworks for growth activity.
• Lead testing programs and ensure experiments have clear hypotheses, measures, and follow-up decisions.
• Work with product and design teams on conversion, onboarding, activation, and retention opportunities.
• Manage external partners, platforms, or specialist resources where required.
• Communicate growth performance, risks, assumptions, and priorities clearly to senior stakeholders.
• Guide marketers or specialists working within growth programs and maintain consistent operating standards.

Essential requirements:

• Substantial hands-on experience in growth, performance marketing, lifecycle, digital commerce, or related work.
• Strong understanding of acquisition economics, conversion, retention, experimentation, and measurement.
• Experience managing cross-functional growth programs and making decisions from incomplete data.
• Ability to communicate commercial performance clearly to senior stakeholders.
• Holds a valid Dex Management Group Manager Certification (DEX-MGM) in the Marketing & Growth domain.

Preferred qualifications:

• Experience with e-commerce, subscription, SaaS, or digital-product growth.
• Experience managing paid media, lifecycle automation, experimentation, or analytics platforms.
• Experience leading or mentoring growth specialists.