AVP Insurance Distribution: Lead High-Impact Sales (Hybrid)

Sun Life Financial; Toronto; Hybrid; CAD 140,000 - 225,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Sun Life Financial in Toronto is seeking a high-impact AVP, Insurance Sales Director to translate distribution strategy into market execution. You will lead regional teams, strengthen advisor relationships and drive life and health insurance growth anchored in client outcomes.

You will shape strategy, build capability, and balance care with accountability across cross-functional partners while navigating Canadian regulations and market dynamics. This is a hybrid role with enterprise scale.

Qualifications

• Senior leadership in insurance or financial services distribution.
• Experience leading senior sales professionals.
• Deep knowledge of life and health insurance distribution and Canadian regulation.
• Ability to translate strategy into practical plans with measurable results.
• Strong data-driven decision-making and financial acumen.

Responsibilities

• Shape strategy and market execution for the ISD channel within VP direction; translate priorities into outcomes and measures.
• Lead regional sales planning to grow advisor relationships and sales outcomes; ensure pipeline visibility.
• Build a high-performing, future-ready team with clear direction, development and accountability.

Skills

Senior leadership

Insurance distribution

Strategic planning

Executive communication

Stakeholder management

Regulatory knowledge

Data-driven decisions

Change leadership

University degree

Education

University degree

Job description

Sun Life Financial in Toronto is seeking a high-impact AVP, Insurance Sales Director to translate distribution strategy into market execution. You will lead regional teams, strengthen advisor relationships and drive life and health insurance growth anchored in client outcomes.

You will shape strategy, build capability, and balance care with accountability across cross-functional partners while navigating Canadian regulations and market dynamics. This is a hybrid role with enterprise scale.