Analyst Relations Strategist: Build Industry Partnerships

Fortra; Canada; On-site; CAD 80,000 - 100,000; Full time

Job summary

Fortra is seeking an Analyst Relations Manager in Canada to lead the analyst relations program and strengthen connections with Gartner, Forrester, IDC, and other key influencers. You will work with Product Marketing, Product Management, and leadership to communicate Fortra's market vision, product strategy, and competitive differentiation.

You'll coordinate briefings, prepare messaging and materials, track program impact, and help transition to an in-house model.

Qualifications

• Bachelor's degree or equivalent in a related field.
• Experience building and managing analyst relations programs with Gartner, Forrester, IDC, or similar firms.
• Strong written and verbal communication with the ability to translate complex concepts for executives and analysts.

Responsibilities

• Develop and execute analyst relations strategy to strengthen relationships with Gartner, Forrester, IDC, and other firms.
• Build and maintain productive relationships with analysts and research organizations.
• Coordinate analyst briefings, inquiries, product demonstrations, and executive meetings.

Skills

Analyst relations

Stakeholder management

Executive communication

Project management

B2B tech knowledge

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Job description

Fortra is seeking an Analyst Relations Manager in Canada to lead the analyst relations program and strengthen connections with Gartner, Forrester, IDC, and other key influencers. You will work with Product Marketing, Product Management, and leadership to communicate Fortra's market vision, product strategy, and competitive differentiation.

You'll coordinate briefings, prepare messaging and materials, track program impact, and help transition to an in-house model.