AI Practice Lead: Growth, Strategy & Delivery

F12.net; Edmonton; On-site; CAD 140,000 - 210,000; Full time

Benefits offered by this job

Three weeks vacation

Flex days

Educational reimbursement

RRSP matching

Extended health, dental and vision

Disability & life insurance

Employee assistance program

On-site parking

Company events

Job summary

F12.net is seeking an AI Practice Lead in Canada to build, scale, and operate its AI services, blending strategy, customer engagement, productization, and commercial ownership. You will own PS and MRR offerings, drive recurring revenue, and guide advisory engagements from discovery through deployment.

You will lead the definition of offerings, pricing, and go‑to‑market models, ensuring valuable AI solutions are repeatable, measurable, and profitable for clients and the business.

Responsibilities

• Define and execute the AI practice strategy, including offerings, target markets, and growth roadmap.
• Build and manage a portfolio of AI services and solutions (advisory, implementation, managed, resale).
• Establish pricing, packaging, and commercial models across PS and MRR.
• Own practice-level performance including revenue growth, margin, and profitability.
• Lead customer workshops, discovery sessions, and advisory engagements.
• Translate business challenges into scalable AI-driven solutions.
• Act as a trusted advisor on AI adoption, use cases, and ROI realization.
• Support sales efforts through pre-sales solutioning and proposal development.
• Design and deliver AI implementation engagements (POCs, pilots, deployments).
• Build repeatable delivery frameworks and methodologies.
• Develop on-demand service offerings that are easy to scope, sell, and deliver.
• Ensure delivery quality and measurable business outcomes.
• Develop and scale recurring AI service offerings, including: AI optimization and tuning; Automation lifecycle management; Copilot adoption and enablement; Convert project-based work into long-term managed services; Drive AI as a core attach opportunity across the client base.
• Identify and onboard third‑party AI platforms and products for resale; Define and execute a resale and partner strategy; Package products with services to create bundled MRR offerings; Manage vendor relationships, pricing, and margin optimization; Enable sales on attach, upsell, and positioning strategies.
• Lead structured R&D initiatives to evaluate emerging AI technologies; Run experiments, pilots, and internal prototypes; Convert validated use cases into production‑ready services and IP; Maintain a pipeline of innovation feeding new PS and MRR offerings; Stay ahead of trends in generative AI and automation.
• Guide development of AI solutions, automation workflows, and integrations; Establish best practices for prompting, model usage, and solution design; Build internal enablement assets including playbooks and training.
• Work collaboratively across CFO, CRO, and CTO portfolios to align AI strategy with profitability, revenue growth, and platform roadmap execution; Ensure solutions are commercially viable, operationally scalable, and technically aligned; Build and lead a high‑performing AI practice team over time; Align AI initiatives with business goals and customer outcomes.

Job description

F12.net is seeking an AI Practice Lead in Canada to build, scale, and operate its AI services, blending strategy, customer engagement, productization, and commercial ownership. You will own PS and MRR offerings, drive recurring revenue, and guide advisory engagements from discovery through deployment.

You will lead the definition of offerings, pricing, and go‑to‑market models, ensuring valuable AI solutions are repeatable, measurable, and profitable for clients and the business.