AI-Driven Paid Ads Strategist

Power Digital Marketing; Canada; On-site; CAD 65,000 - 90,000; Full time

Job summary

Power Digital Marketing is seeking a Paid Advertising Strategist in Canada to own the execution, performance, and growth of campaigns within their book of business. You will partner with account leadership to evolve strategy across channels and manage reporting, optimizations, and client communications.

Ideal candidates have 2-3 years in digital marketing, agency experience, and hands-on work across Google, Meta, TikTok, or LinkedIn, with strong Google Analytics skills.

Qualifications

• 2-3 years of digital marketing experience.
• 1-2 years in an agency setting.
• Experience with at least two paid advertising channels (e.g., Google Ads, Meta, TikTok, LinkedIn).
• Proficiency in Google Analytics and analytics-driven decision making.

Responsibilities

• Own performance marketing across paid social and paid media channels.
• Lead channel optimizations and reporting to meet goals.
• Communicate with clients and internal teams on strategy and results.
• Develop testing roadmaps and manage next steps with the team.

Skills

Paid advertising

Agency experience

Digital marketing

Google Ads

Meta Ads

TikTok Ads

LinkedIn Ads

Google Analytics

Tools

Microsoft Office

Google Analytics

Job description

Power Digital Marketing is seeking a Paid Advertising Strategist in Canada to own the execution, performance, and growth of campaigns within their book of business. You will partner with account leadership to evolve strategy across channels and manage reporting, optimizations, and client communications.

Ideal candidates have 2-3 years in digital marketing, agency experience, and hands-on work across Google, Meta, TikTok, or LinkedIn, with strong Google Analytics skills.