Account Strategist (Remote, Toronto)

Blacksmith Agency LLC; Toronto; À distance; CAD 70 000 - 110 000; Plein temps

Résumé du poste

Blacksmith Agency is a remote-friendly AI-first digital agency looking for an Account Strategist to own paid media for B2B and growing-brand clients. You will drive targeting, budgets, the roadmap, and the narrative when clients ask why, acting as the strategic voice at the table.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize for ROAS, and deliver 90-day and quarterly roadmaps while building long-term relationships through retention and upsell.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvement track record.
• Agency experience handling multiple clients.
• Fluent English with US clients on live calls.

Responsabilités

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and testing.
• Set up and trust conversion tracking with GA4, Tag Manager and pixels.
• Develop 90-day and quarterly roadmaps for clients.
• Drive account growth through retention and upsell.

Connaissances

Google Ads

Meta Ads

ROAS optimization

Agency experience

English on calls

Outils

GA4

Tag Manager

Pixels

Description du poste

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Account Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.