Account Strategist (Remote, Ottawa)

Blacksmith Agency LLC; Ottawa; Remoto; CAD 99.000 - 169.000; Tempo integral

Resumo da vaga

Blacksmith Agency is seeking an Account Strategist to own paid media for a portfolio of B2B and growing-brand clients. You will drive targeting, budget decisions, the roadmap, and the client narrative during calls.

In this remote role, you will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads with a strong focus on ROAS/CPA and ongoing optimization. You will speak clearly with US clients on live calls.

Qualificações

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Proven ability to move ROAS, CPA or pipeline numbers with clients.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsabilidades

• Own paid media for a book of B2B and growing-brand clients.
• Handle targeting, budget calls, roadmap and narrative when clients ask why.
• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Oversee budget allocation, bidding, targeting and creative testing.
• Track conversions with GA4, Tag Manager and platform pixels; report on numbers.

Conhecimentos

Google Ads

Meta Ads

Campaign optimization

Agency experience

English communication

Ferramentas

GA4

Tag Manager

Pixels

Descrição da vaga

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Account Strategist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.