Account Representative II (Events - Canada)

SME; Markham; On-site; CAD 57,000 - 71,000; Full time

Job summary

SME Canada in Markham, Ontario, is seeking an Account Representative II to promote and sell exhibitor accounts in the assigned territory. You will research new prospects, identify key contacts, and manage relationships to drive revenue.

The role requires a Bachelor’s degree, 3+ years of sales experience, and strong communication skills. You will maintain CRM records, travel to meet clients, and strive to exceed sales targets.

Qualifications

• Bachelor’s degree in Business, or Marketing required, or equivalent related professional experience.
• Three or more years sales experience with manufacturing, events or tradeshow organization sales preferred.
• Prior phone sales, direct sales or customer service activities required.
• Self-motivated, competitive, and highly driven to exceed set goals.
• Ability to think strategically to identify, generate, nurture and qualify leads to turn them into sales ready opportunities.
• Aptitude for overcoming objections and effectively communicating value proposition to key decision makers and influencers.
• Proficient in standard Microsoft Office programs including Outlook, Word, Excel and Power Point
• Effective written and verbal communication skills; strong organizational skills.
• Experience in manufacturing preferred. Experience working in a fast paced, multi-tasking environment

Responsibilities

• Promote and sell new and existing exhibitor accounts in assigned territory.
• Research and identify new prospect opportunities using technology tools, social media, newsfeeds, and other methods.
• Research and identify key contacts within new accounts.
• Cross-sell accounts into additional SME events and up-sell accounts into additional products offerings including sponsorships.
• Provide exceptional customer service to account base.
• Maintain a complete electronic record of sales activity in company CRM system and Salesforce.
• Travel to prospect new customers and service existing customers (to include, but not limited to, SME and competitive events, and customer offices).
• Meet or exceed all sales metrics, as assigned (i.e., call volume, number of meetings, sales revenue, etc.)
• Prepare and present targeted customer proposals
• Prepare for and actively participate in weekly goal setting and goal achieving meetings
• Develop and maintain high level of product, industry, and client knowledge.
• Other duties as assigned.

Education

Bachelor's degree in Business/Marketing

Tools

MS Office

Job description

MAJOR FUNCTIONS:

• Promote and sell new and existing exhibitor accounts in assigned territory
• Research and identify new prospect opportunities using technology tools, social media, newsfeeds, and other methods.
• Research and identify key contacts within new accounts.
• Cross-sell accounts into additional SME events and up-sell accounts into additional products offerings including sponsorships.
• Provide exceptional customer service to account base.
• Maintain a complete electronic record of sales activity in company CRM system and Salesforce.
• Travel to prospect new customers and service existing customers (to include, but not limited to, SME and competitive events, and customer offices).
• Meet or exceed all sales metrics, as assigned (i.e., call volume, number of meetings, sales revenue, etc.)
• Prepare and present targeted customer proposals
• Prepare for and actively participate in weekly goal setting and goal achieving meetings
• Develop and maintain high level of product, industry, and client knowledge.
• Other duties as assigned.

Requirements

MINIMUM EDUCATION, SKILLS AND EXPERIENCE REQUIREMENTS:

• Bachelor’s degree in Business, or Marketing required, or equivalent related professional experience.
• Three or more years sales experience with manufacturing, events or tradeshow organization sales preferred.
• Prior phone sales, direct sales or customer service activities required.
• Self-motivated, competitive, and highly driven to exceed set goals.
• Ability to think strategically to identify, generate, nurture and qualify leads to turn them into sales ready opportunities.
• Aptitude for overcoming objections and effectively communicating value proposition to key decision makers and influencers.
• Proficient in standard Microsoft Office programs including Outlook, Word, Excel and Power Point
• Effective written and verbal communication skills; strong organizational skills
• Experience in manufacturing preferred. Experience working in a fast paced, multi-tasking environment

KEY COMPETENCIES:

Core competencies:

• Communication and Collaboration
• Relationship Management
• Professionalism and Integrity
• Critical Thinking and Decision-Making
• Execution
• Initiative, Leadership, and Development

Job specific competencies:

• Manufacturing industry and/or tradeshow knowledge
• Sales and consultative business development
• Employer Branding
• Customer service-oriented mindset
• Strategic planning
• Client relationship management
• Negotiation

WORKING CONDITIONS:

• Normal office environment
• Primary office location: Markham, Ontario
• Travel required (25% - 50%)
• Some exposure to hazards of forklift, trucks, fumes, etc. on-site

Summary

POSITION TITLE: Account Representative II

GROUP: SME Canada

SME is an Equal Opportunity Employer.

Applicants must live in Canada and legally be authorized to work there. Also, must be able to travel to/from the United States.

The salary range for this position is $57,200 - $71,000 per year, based on experience and qualifications. Offers typically fall within this range based on individual qualifications and budget availability. Certain positions may also be eligible for bonus/incentive compensation, subject to role and company policies.