Account Manager

SinaLite; Markham; Hybrid; CAD 60,000 - 85,000; Full time

Job summary

A leading company in custom packaging is seeking an Account Manager to drive client relationships and sales growth in the food and beverage sector. The role involves strategic planning, consultative selling, and collaboration with internal teams to deliver outstanding client experiences. Join a culture that emphasizes career growth and ongoing development opportunities.

Benefits

Paid wellness days

Excellent benefits coverage

Career growth path

Qualifications

• 2+ years of B2B account management or sales experience.
• Strong relationship management and communication skills.
• Comfortable with data-driven performance tracking.

Responsibilities

• Identify and capitalize on upselling opportunities.
• Serve as the main point of contact for clients.
• Utilize Salesforce to track activities and revenue growth.

Skills

Relationship Management

Communication Skills

Strategic Thinking

Tools

Salesforce

Job description

About us:

Willowpack is a fast-growing custom packaging printing company supporting CPG brands in the food and beverage industry. We help health-conscious brands bring their products to life with custom printed labels, pouches, boxes, and roll stock packaging—without the long lead times, high minimums, or complexity of traditional suppliers.

We’re on a mission to empower natural food brands with scalable and flexible packaging solutions that help them compete with industry giants. Our clients include trailblazing brands in natural snacks, functional beverages, plant-based foods, and more.

Key Responsibilities:

• Account Growth: Identify and capitalize on upselling and cross-selling opportunities across your assigned book of business.
• Relationship Management: Serve as the main point of contact for assigned clients, building long-term trust and partnership.
• Consultative Selling: Understand client needs, proactively recommend packaging solutions, and guide them through product expansions and new launches.
• Strategic Planning: Develop customized account strategies to increase packaging spend and order frequency.
• Sales Execution: Conduct regular check-ins via email, phone, and on-site visits to maintain strong engagement and identify growth triggers.
• Data-Driven Management: Utilize Salesforce to track activities, revenue growth, forecasts, and opportunities
  
• Cross-Functional Collaboration: Work with internal teams (i.e. manufacturing) to ensure seamless order execution and outstanding client experience.

Qualifications:

• 2+ years of B2B account management or sales experience (packaging industry experience is a plus, but not required).
• Strong relationship management and communication skills.
• Strategic thinker with a consultative, client-first approach.
• Highly organized with strong attention to detail and follow-through.
• Comfortable with data-driven performance tracking and CRM usage (Salesforce experience preferred).
• Self-motivated, proactive, and energized by a fast-paced environment.

What’s In It For You

• Career Growth: Robust career path with a full development plan and the opportunity to grow in the organization (i.e. Senior Account Manager)
• Learning and Development: Ongoing sales training and skill development
• Supportive Culture: A positive and collaborative team that celebrates your wins and helps you achieve your goals.
• Benefits & Perks: We offer paid wellness days as well as excellent benefits coverage, including health, dental, vision!

Location: Hybrid (Greater Toronto Area) – 1 day in office