Social Media Manager

Confidential Company; São Paulo; On-site; BRL 89,000 - 156,000; Full time

Job summary

Confidential Company is seeking a Social Media Manager to lead its digital presence in Brazil. You will drive strategy, content planning, and daily execution across Instagram, TikTok, YouTube, and Facebook, coordinating with influencers and agencies to deliver compelling campaigns.

The role requires strong analytics, cross-functional collaboration, and fluency in Portuguese and English. Experience in consumer electronics is advantageous, with interviews conducted in English.

Qualifications

• Experience in social media management or digital communications.
• Experience handling social media channels and content strategies.
• Experience with smartphones/consumer electronics is a plus.
• Knowledge of Brazilian social media landscape and influencer ecosystem.
• Experience coordinating agencies and cross-functional teams.
• Strong communication and project management skills.
• Fluent Portuguese and professional English proficiency.
• Ability to participate in interviews in English.

Responsibilities

• Lead the social media strategy, content planning, and daily social media operations in Brazil.
• Manage the editorial calendar, publishing schedule, and community engagement across Instagram, TikTok, YouTube, and Facebook.
• Develop local content and digital campaigns aligned with brand positioning, product launches, and business objectives.
• Plan and coordinate partnerships with influencers, content creators, and KOLs.
• Coordinate external agencies, production teams, and creative partners, ensuring quality and timely delivery.
• Monitor social media performance, including reach, engagement, views, audience growth, and website traffic.
• Analyze results and identify opportunities to optimize content and campaign performance.
• Collaborate with sales, e-commerce, and marketing teams on product launches, promotional campaigns, and brand initiatives.

Skills

Social media management

Content marketing

Digital communications

Analytical skills

Project management

Portuguese fluency

English proficiency

Job description

A multinational company specializing in the manufacturing and distribution of electronic devices is looking for a Social Media Manager to lead its digital presence and social media strategy in Brazil.

Key Responsibilities

• Lead the social media strategy, content planning, and daily social media operations in Brazil.
• Manage the editorial calendar, publishing schedule, and community engagement across Instagram, TikTok, YouTube, and Facebook.
• Develop local content and digital campaigns aligned with brand positioning, product launches, and business objectives.
• Plan and coordinate partnerships with influencers, content creators, and KOLs.
• Coordinate external agencies, production teams, and creative partners, ensuring quality and timely delivery.
• Monitor social media performance, including reach, engagement, views, audience growth, and website traffic.
• Analyze results and identify opportunities to optimize content and campaign performance.
• Collaborate with sales, e-commerce, and marketing teams on product launches, promotional campaigns, and brand initiatives.

Requirements

• Proven experience in social media management, content marketing, or digital communications.
• Previous experience managing social media channels, content strategies, or digital projects.
• Experience in smartphones, consumer electronics, technology, or consumer goods is a strong advantage.
• Knowledge of the Brazilian social media landscape, content trends, and influencer ecosystem.
• Experience coordinating agencies, creators, and cross-functional teams.
• Strong analytical, communication, and project management skills.
• Fluent Portuguese and professional working proficiency in English.
• Ability to participate in interviews conducted in English.