Press Officer

Jobtailor; Maringá; Presencial; BRL 45 000 - 75 000; Tempo integral

Resumo da oferta

Jobtailor in Maringá, Brazil, seeks an experienced journalist to develop institutional content (texts, audio and video) for internal and external channels, manage media relations, and cover events with regional reach.

The role includes pitching stories, advising spokespeople, writing speeches and articles, coordinating interviews, and producing analytical media reports to strengthen the organization’s reputation across ASN Paraná and partner outlets.

Qualificações

• Minimum of 4 years' experience as a journalist with proven work in press relations, institutional content production and media engagement.
• Preferred experience in public communication, particularly in projects for the Sistema S or government bodies.
• Proficiency in journalistic writing techniques, with the ability to produce content across multiple formats and channels (press releases, posts, scripts, articles, etc.).
• Knowledge in media relations and media analysis, including follow-up, interview scheduling, media training and preparation of analytical reports.

Responsabilidades

• Production of journalistic and institutional content for internal and external channels.
• Media relations: handling requests, sending press releases, scheduling interviews, and advising spokespeople.
• Coverage and representation at events, producing content and maintaining relationships with attending media outlets.
• Pitching story ideas and features to increase visibility, including strategic initiatives with the press and influencers.
• Image management and crisis communication, including risk analysis and proposing actions to strengthen institutional reputation.
• Writing speeches, articles, briefings, and support materials for projects, campaigns and events.
• Management of channels and mailing lists: content production for ASN Paraná, social media and websites; updating regional and national mailings.
• Preparation of monthly reports with media results and other deliverables from the press office.

Conhecimentos

Content Production

Press Releases

Articles

Scripts

Interviews

Analytical Reports

Crisis Communication

Risk Analysis

Speech Writing

Social Media Management

Descrição da oferta de emprego

Responsibilities

• Production of journalistic and institutional content (texts, audio and video), focused on micro and small businesses, for the client's internal and external channels.
• Media relations: handling daily requests, sending press releases, scheduling and supporting interviews, and advising spokespeople.
• Coverage and representation at technical and social events, producing content and maintaining relationships with attending media outlets.
• Pitching story ideas and features to increase the institution's visibility, including strategic initiatives with the press and influencers.
• Image management and crisis communication, including risk analysis and proposing actions to strengthen institutional reputation.
• Writing diverse materials such as speeches, articles, briefings, and support materials for projects, campaigns and events.
• Management of channels and mailing lists: content production for ASN Paraná, social media and websites; maintenance and updating of regional and national mailings.
• Preparation of monthly reports with media results, produced content, interviews generated and other deliverables from the press office.

Requirements

• Minimum of 4 years' experience as a journalist, with proven work in press relations, institutional content production and media engagement.
• Preferred experience in public communication, particularly in projects for the Sistema S or government bodies.
• Proficiency in journalistic writing techniques, with the ability to produce content across multiple formats and channels (press releases, posts, scripts, articles, etc.).
• Knowledge in media relations and media analysis, including follow-up, interview scheduling, media training and preparation of analytical reports.

Hard Skills

• Content Production
• Press Releases
• Articles
• Scripts
• Interviews
• Analytical Reports
• Crisis Communication
• Risk Analysis
• Speech Writing
• Social Media Management

Soft Skills

• Relationship Management
• Advising Spokespeople
• Strategic Thinking
• Pitching Story Ideas
• Event Coverage