Marketing Manager B2B

Uber; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading company is seeking a Marketing Lead for Brazil to drive B2B marketing strategies for enterprise offerings. The ideal candidate will have extensive experience in B2B marketing, strong leadership skills, and a data-driven approach. Responsibilities include managing cross-functional teams, launching integrated campaigns, and optimizing performance metrics. This role offers the opportunity to make a significant impact in a fast-paced environment, collaborating with stakeholders across multiple countries.

Qualificações

• 6+ years in B2B marketing, with at least 3 years leading a team.
• Proven demand generation success for sales growth.
• Fluent in Portuguese and English; Spanish is a plus.

Responsabilidades

• Own the end-to-end marketing strategy for Uber for Business's enterprise offerings.
• Define and own marketing ROI and customer acquisition costs for Brazil.
• Lead cross-functional initiatives to optimize performance operations.

Conhecimentos

Leadership

Data-driven mindset

Communication

Project Management

Cross-cultural collaboration

Analytical skills

Formação académica

Bachelor’s in Marketing

MBA

Ferramentas

Google Marketing Platform

Salesforce

Asana

Descrição da oferta de emprego

About Team

Uber for Business is a fast-growing Uber B2B solution serving a wide range of industries. We tackle large problems to adapt and best serve the needs of our customers and communities. Joining our team means making a significant impact by partnering with organizations to fully integrate their mobility, meals, and delivery solutions through Uber's simple and fast technologies. We #BuildWithHeart and #SeeTheForestAndTheTrees by focusing on the big picture while keeping the customer at the center of everything we do.

We are seeking a hands-on B2B marketing leader who thrives with autonomy and accountability, possesses a strong data-driven mindset, and can translate insights into actionable strategies. The ideal candidate is an excellent communicator with outstanding leadership and project management skills, capable of navigating a fast-paced, dynamic environment while managing multiple stakeholders to drive strategic growth.

About The Role

As Marketing Lead for Brazil, you will own the end-to-end marketing strategy and execution for Uber for Business's enterprise offerings. Your target audiences include C-level executives at Fortune 500 companies and SMBs, with the goal of driving brand awareness and demand generation across multiple channels such as OOH, radio, digital performance, CRM, and in-app messaging. Reporting to the Regional Head of Marketing Latam, you will lead all country B2B marketing initiatives, manage cross-functional teams, and collaborate globally to scale our business in high-growth markets.

What The Candidate Will Do

• Strategic Leadership & Accountability: Define and own marketing ROI and customer acquisition costs for Brazil, setting budgets, KPIs, and targets.
• Develop plans: Create annual and quarterly strategies balancing brand building and performance marketing to meet revenue goals.
• Integrated Campaigns: Launch national awareness campaigns (primarily digital) that generate measurable lift and consideration.
• Creative Translation: Convert brand strategies into impactful creatives, overseeing visual and content approval for the region.
• Performance Optimization: Lead cross-functional initiatives to centralize performance operations, continuously testing and refining media mixes, attribution models, and automation tools.
• Cross-Functional Collaboration: Manage teams in Brazil, Mexico, and the US, ensuring alignment across Product, Operations, Legal, PR, Media, and Customer Experience.
• AI Adoption: Act as the internal AI ambassador, driving AI adoption, coaching peers, and identifying strategic opportunities.
• Enterprise Field Marketing & CRM: Develop strategies for field marketing and partner with Sales, Finance, and Strategy to ensure smooth launches and long-term client relationships with C-suite executives at Fortune 500 companies.

Basic Qualifications

• 6+ years in B2B marketing, with at least 3 years leading a team.
• Proven demand generation success for sales growth.
• Experience launching integrated awareness campaigns.
• Strong cross-cultural collaboration skills across multiple countries.
• Analytical skills with experience in performance metrics, funnel optimization, and AI tools.
• Fluent in Portuguese and English; Spanish is a plus.
• Bachelor’s in Marketing, Business, or related; MBA preferred.

Bonus Points

• Experience in agency digital strategy or in-house performance teams.
• Familiarity with tools like Google Marketing Platform, Salesforce, Asana, and AI marketing platforms.

If you thrive on balancing big-brand creativity with data-driven rigor, excel at stakeholder management across markets, and are passionate about harnessing AI to redefine enterprise marketing in Latin America, join us!

Additional Details

• Seniority Level: Mid-Senior level
• Employment Type: Full-time
• Job Function: Marketing and Sales
• Industries: Internet, Marketplace Platforms