Marketing Manager

Growth Troops; São Paulo; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A fast-growing healthcare startup is seeking a Marketing Manager to lead integrated campaigns and manage content across multiple channels. This role involves collaborating with sales teams and utilizing marketing automation tools to drive user growth. The ideal candidate will have a strong background in CRM systems and multi-channel marketing strategies, ensuring the success of campaigns and performance tracking.

Serviços

100% remote, asynchronous-friendly workplace

High-impact role—your initiatives directly influence revenue and user growth

Qualificações

• 3–5 years in a hands-on marketing role with a modern CRM.
• Experience managing multi-channel campaigns.

Responsabilidades

• Develop and execute integrated marketing campaigns across various channels.
• Manage and update a 30-day content calendar.

Conhecimentos

Fluent English

Strong Excel/Google Sheets skills

Proficiency in building automation workflows

Ferramentas

HubSpot

Zapier

Canva

Figma

CapCut

Descrição da oferta de emprego

Join to apply for the Marketing Manager role at Growth Troops.

This range is provided by Growth Troops. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Team | Marketing
Manager | Director of Marketing
Type | Full-time, remote
Join a fast-growing healthcare startup with over 400+ locations across the United States, focused on scaling men's health practices.

What You’ll Do

• Develop and execute integrated marketing campaigns across email, SMS, social media, and paid channels.
• Manage and update a 30-day content calendar aligning messaging, creative assets, and launch dates.
• Maintain active, on-brand social media accounts (LinkedIn, Instagram, TikTok, X).
• Create basic graphics and short videos using Canva, Figma, or CapCut; coordinate with external creatives as needed.
• Build and maintain marketing automation workflows in HubSpot (or HighLevel) and connect data via Zapier/Make.
• Collaborate with Sales and Customer Success teams to ensure clear lead-handoff processes.
• Track campaign performance and provide insights using Excel/Google Sheets.
• Coordinate with regional sales teams in Latin America, providing localized assets and concise playbooks.

Must-Have Experience

• 3–5 years in a hands-on marketing role with a modern CRM (HubSpot preferred).
• Experience managing multi-channel campaigns (email, SMS, social, paid).
• Proficiency in building automation workflows in Zapier or Make.
• Portfolio demonstrating at least two self-created graphics or short videos.
• Strong Excel/Google Sheets skills for analysis and reporting.
• Fluent English; Spanish or Portuguese is a plus.

Nice to Have

• Agency background managing multiple brands or clients.
• Experience with AI content tools (ChatGPT, Midjourney, Gemini, etc.).
• Basic HTML/CSS skills for email template adjustments.
• Knowledge of recruitment marketing or talent sourcing initiatives.

First-90-Day Success Metrics

• Launch an automated email + SMS nurture sequence achieving ≥ 20% open rate and ≤ 1% unsubscribe rate.
• Publish a full month of scheduled social media posts without delays.
• Reduce campaign build time by 25% via new workflows and automations.
• Deliver a live dashboard displaying lead flow, conversion rates, and engagement metrics.

Perks

• 100% remote, asynchronous-friendly workplace.
• High-impact role—your initiatives directly influence revenue and user growth.

Seniority level

• Mid-Senior level

Employment type

• Contract

Job function

• Marketing and Sales

Industries

• Operations Consulting

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