Growth Marketing Manager

MANUAL; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

Join a leading company as a Growth Marketing Manager in Brazil. In this dynamic role, you'll manage marketing strategies to drive growth in core categories like hair and weight loss. You'll collaborate with international teams and leverage your extensive experience in digital marketing to increase performance and optimize campaigns. This position promises a fast-paced environment where your initiative and problem-solving skills will be essential for success.

Qualificações

• 5+ years of experience in digital marketing with campaign management.
• Advanced knowledge of digital marketing tools and analytics.
• Experience with high-growth and/or healthcare businesses is a plus.

Responsabilidades

• Lead growth for one of the core categories, managing budgets effectively.
• Analyze data and explore new opportunities for marketing performance.
• Collaborate with teams to translate customer insights into actionable strategies.

Conhecimentos

Data analysis

Digital marketing channels

Creative briefing

A/B testing

Campaign management

Interpersonal communication

Problem-solving

Ferramentas

Meta Ads

Google Ads

Google Analytics

Descrição da oferta de emprego

Direct message the job poster from MANUAL

This is an ideal role for someone who wants to challenge themselves in a fast-paced environment and join a passionate, driven and fun team.Once onboarded, the successful person will lead growth for one of our core categories (e.g. hair loss, weight loss) giving you a broad spectrum of all areas associated in growth. Here, you will have the opportunity to manage big budgets and to use your own initiative to follow up on the growth ideas that you have in order to hit the targets that have been set.If you are a self starter who is looking to accelerate their career and enjoys problem-solving then this is the ideal role for you!As a Growth Marketing Manager Brazil you will have the opportunity to:

• Take full ownership of performance within your projects and campaigns, analysing data, exploring new opportunities, implementing tests and making ongoing optimisations. The idea for this role is that you will move into managing growth holistically for one of our major categories e.g. Hair loss, weight loss etc.
• Manage budgets to drive maximum returns for the business, in line with target KPIs, forecasting spending and acquisition volume within your areas of responsibility.
• Collaborate with a high-performing Growth team in Brazil and the UK, sharing results and insights on best practices and performance strategies.
• Develop internal relationships and collaborations with the rest of the UK and BR team, our category managers, customer insights, creative, medical and product team to understand our customers' needs & behaviours and to translate these insights into copy, landing page tests, creatives, new channel tests etc.
• Ideate test ideas within the channels that you participate in - landing pages, creative, ad copy, bid strategies, pricing etc.
• Ideate and create performance creative briefs for paid social channels.
• Test and own new channels that we don’t currently invest in.
• Build relationships with external vendors (Google, Meta etc..) to understand best practices, new features and campaign improvement opportunities.

Requirements:

• 5+ years experience working in digital marketing with strong hands-on experience managing campaigns with significant budgets within Paid Social and Search Engine Marketing (SEM).
• Strong understands a wide variety of digital marketing channels and how they all fit into the overall marketing mix.
• Advanced knowledge of Meta Ads, Google Ads and Web Analytics tools (e.g., Google Analytics).
• Familiarity with other channels (TikTok, Twitter, Microsoft, Native, Influencers, SEO, etc.) is a plus.
• Experience in creative briefing, ad copy and creators/influencers ads.
• Knowledge of A/B testing, including landing pages.
• Advanced understanding of data tracking, conversion measurement, attribution and incrementality.
• Experience with high-growth and/or healthcare businesses is advantageous.
• Advanced English and fluent Portuguese language skills.

About You:

• You are a self-starter who can take the initiative, lead a project, own the decisions and proactively look to solve problems.
• Numbers orientated, you are highly analytical and love working with data to drive insights and action.
• Excellent communication and interpersonal skills, confident collaborating with multiple stakeholders and managing expectations.
• Ambitious, keen to learn and ready to grow alongside a rapidly expanding business.
• You are curious for knowledge, always asking questions, and aren’t afraid to challenge the status quo.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Retail Health and Personal Care Products

Referrals increase your chances of interviewing at MANUAL by 2x

Sign in to set job alerts for “Growth Marketing Manager” roles.

Associate Director/Director, Performance Marketing

Associate Director/Director, Performance Marketing

Category Marketing Manager, BR Stores - CM & RVM

Marketing | Associate Director – Consumer Insights

Regional Sales Director - Marketing Cloud

LATAM Marketing Specialist (Lead Management)

LATAM Marketing Specialist (Lead Management)

Senior Amazon Brand Manager - Future Opportunities

Last Mile Sr Marketing Manager, Amazon Logistics

Sr. Product Marketing Manager, Payments , Product Marketing, Payments

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.