Brand Partnerships Manager (BPM) - Global Business Solutions - São Paulo

TikTok; São Paulo; On-site; BRL 167,400 - 223,200; Full time

Benefits offered by this job

Inclusive work environment

Opportunities for creativity and innovation

Commitment to diversity and inclusion

Job summary

A leading social media platform is seeking a Brand Partnerships Manager in São Paulo to drive revenue growth, manage key enterprise accounts, and ensure clients achieve their business goals. Candidates should have over 5 years of experience in media sales or digital marketing and possess strong strategic thinking abilities. This role includes consultation, product education, and problem-solving in a dynamic environment. The company is committed to fostering creativity and an inclusive workplace, offering significant opportunities for personal and professional development.

Qualifications

• 5+ years of experience in media sales, digital marketing, or brand advertising.
• Ability to build data-driven narratives using industry insights.
• Knowledge of auction dynamics in advertising.

Responsibilities

• Lead C-suite engagements to accelerate revenue growth.
• Orchestrate the end-to-end sales process for high-impact business solutions.
• Drive revenue through strategic client consultation.

Skills

Media sales

Digital marketing

Brand advertising

Data-driven storytelling

Technical proficiency

Consultative selling

Tools

Self-serve platforms

Digital advertising models

Job description

Responsibilities

Team Introduction
Our team is dedicated to fostering and expanding relationships with our clients. We are committed to delivering exceptional client service and comprehensive education on our products and solutions. Our aim is to empower our clients to meet and exceed their business objectives.

About the Role

The Brand Partnerships Manager (BPM) is responsible for hitting revenue goals, building relationships with key enterprise accounts and helping clients drive business results on TikTok through product consultation, education, and support. Success as a BPM requires strong strategic vision, sales skills, strong partnership with Client Solutions Manager (CSM), problem‑solving skills, attention to detail, and the ability to thrive in a dynamic and changing environment.

Key Responsibilities

• Strategic Partnership Development: Lead C‑suite engagements to accelerate revenue growth and cultivate long‑term strategic partnerships.
• Sales Excellence: Orchestrate the end‑to‑end sales process, leveraging deep product expertise and cross‑functional synergy to deliver high‑impact business solutions.
• Account Planning & Governance: Spearhead the account planning process and Joint Business Plans (JBPs), aligning brand objectives with TikTok’s ecosystem to maximize growth opportunities.
• Revenue Growth & Education: Drive sustainable revenue and lead high‑level strategic conversations, navigating complex client relationships and agency structures.
• Portfolio Mastery: Act as the primary expert for your book of business, ensuring operational excellence through proactive troubleshooting and strategic escalation management.
• Financial Rigor: Maintain strict pacing control and provide accurate pipeline and forecast management.
• Technical Proficiency: Demonstrate a strong aptitude for technical product specs and analytical reporting to drive data‑led recommendations.
• Market Benchmarking: Leverage cross‑market strategy benchmarks across core industries to identify white‑space opportunities.
• Consultative Selling: Bridge client business challenges with TikTok’s specialized solutions, collaborating with internal cross‑functional teams for holistic execution.
• Thought Leadership: Educate clients and agencies on product roadmaps, advising on the most effective approaches to drive measurable business outcomes.

Minimum Qualifications

• 5+ years of experience in media sales, digital marketing, brand advertising, or online advertising.
• Proven Track Record: Demonstrated ability to build compelling, data‑driven narratives using industry insights and internal proof points.
• Technical: Knowledge of self‑serve platforms, auction dynamics, and biddable digital advertising models.
• Full Funnel: Branding and performance knowledge.

Preferred Qualifications

• Executive Presence: Proven ability to establish and maintain strategic relationships with top‑tier advertisers, agency partners, and C‑level executives.
• Performance History: Consistent track record of delivering and exceeding ambitious revenue targets.
• Strategic Thinking: A creative, "outside‑the‑box" thinker capable of developing complex, integrated business strategies.
• Analytical Mindset: Data‑driven professional with a sharp focus on ROI and performance metrics.
• Collaborative Leadership: A natural team player who thrives in cross‑functional, fast‑paced environments.

About ByteDance Brazil

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services – over 2.5 billion people interact with ByteDance products, including TikTok.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy – a mission we work towards every day. We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request