Brand Partnership Manager - Finance Services - Global Business Solution - São Paulo

TikTok Inc.; São Paulo; On-site; BRL 190,000 - 280,000; Full time

Job summary

ByteDance Brazil, home of TikTok, is seeking a Brand Partnerships Manager to hit revenue goals by building relationships with enterprise accounts and guiding clients to tangible business results through product consultations, education, and ongoing support.

You will lead strategic partnerships, orchestrate the end-to-end sales process, manage Joint Business Plans, and collaborate with cross-functional teams to deliver measurable growth across core industries.

Qualifications

• Experience with performance media campaigns (CPA, ROAS).
• Ability to integrate performance and branding into a unified plan.
• Commercial background with pipeline management and revenue targets.
• Analytical mindset to identify bottlenecks and opportunities.
• Strong communication and cross-functional collaboration.

Responsibilities

• Strategic partnership development with C-suite to accelerate revenue growth.
• Orchestrate end-to-end sales process leveraging product expertise.
• Lead account planning and JBPs to align brand objectives and growth.
• Drive revenue growth and strategic client conversations.
• Own book of business; ensure operational excellence and escalation.
• Maintain pipeline pacing and forecast accuracy.
• Demonstrate strong technical product knowledge for data-led recommendations.
• Apply market benchmarks to identify whitespace opportunities.
• Bridge client challenges with TikTok solutions through cross-functional collaboration.
• Educate clients on product roadmaps and drive measurable outcomes.

Skills

Performance media

Branding activation

Prospecting

Negotiation

Deal closing

Pipeline management

Revenue targets

Data analysis

Cross-functional influence

Client relationship

Job description

Location:

Employment Type:

Regular

Job Code:

A182982

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Responsibilities

The Investment Finance team handles transaction-related financial work across equity investments, M&A and exits, restructurings, and post-investment management, staying involved through the full transaction lifecycle. That includes financial due diligence to identify transaction risks, driving findings to conclusions and solutions, participating in deal structure design and evaluation, and reviewing transaction terms. The team also leads financial integration for M&A and restructuring projects and monitors portfolio company performance and risk on an ongoing basis. Every deal is different, requiring us to rapidly understand complex business models, identify hidden financial risks, and deliver actionable insight under tight timelines. This role offers a direct path from financial expertise to real investment decisions and deal outcomes. You will work across the full deal lifecycle, from structuring and closing through integration and ongoing portfolio monitoring, building a well-rounded skill set at pace. Working alongside strong business and functional teams, you will operate in complex, high-stakes commercial environments where your contribution matters.

Team Introduction Our team is dedicated to fostering and expanding relationships with our clients. We are committed to delivering exceptional client service and comprehensive education on our products and solutions. Our aim is to empower our clients to meet and exceed their business objectives.

About the Role The Brand Partnerships Manager (BPM) is responsible for hitting revenue goals, building relationships with key enterprise accounts and helping clients drive business results on TikTok through product consultation, education, and support. Success as a BPM requires strong strategic vision, sales skills, strong partnership with Client Solutions Manager (CSM), problem-solving skills, attention to detail, and the ability to thrive in a dynamic and changing environment.

• Strategic Partnership Development: Lead C-suite engagements to accelerate revenue growth and cultivate long-term strategic partnerships.
• Sales Excellence: Orchestrate the end-to-end sales process, leveraging deep product expertise and cross-functional synergy to deliver high-impact business solutions.
• Account Planning & Governance: Spearhead the account planning process and Joint Business Plans (JBPs), aligning brand objectives with TikTok’s ecosystem to maximize growth opportunities.
• Revenue Growth & Education: Drive sustainable revenue and lead high-level strategic conversations, navigating complex client relationships and agency structures.
• Portfolio Mastery: Act as the primary expert for your book of business, ensuring operational excellence through proactive troubleshooting and strategic escalation management.
• Financial Rigor: Maintain strict pacing control and provide accurate pipeline and forecast management.
• Technical Proficiency: Demonstrate a strong aptitude for technical product specs and analytical reporting to drive data-led recommendations.
• Market Benchmarking: Leverage cross-market strategy benchmarks across core industries to identify white-space opportunities.
• Consultative Selling: Bridge client business challenges with TikTok’s specialized solutions, collaborating with internal cross-functional teams for holistic execution.
• Thought Leadership: Educate clients and agencies on product roadmaps, advising on the most effective approaches to drive measurable business outcomes.

Qualifications

• Minimum Qualifications- Proven experience with performance media campaigns (CPA, ROAS, conversion funnel), and branding media activation or special projects experience
• Minimum Qualifications- Ability to articulate strategies that integrate performance and branding into a unified plan
• Minimum Qualifications- Seasoned commercial background with a track record in prospecting, negotiation, and deal closing, with pipeline management and revenue target achievement
• Minimum Qualifications- Analytical and data-driven mindset to identify bottlenecks and opportunities, with ability to structure solutions in ambiguous or complex scenarios. Continuous improvement and process optimization mentality
• Minimum Qualifications- Proven ability to build and nurture long-term relationships with clients and stakeholders. Capacity to act as a bridge between internal teams and clients
• Minimum Qualifications- Collaborative profile with strong communication and cross-functional influence
• Preferred Qualifications- Previous experience in the Financial Services sector (banks, fintechs, insurers, etc.)
• Preferred Qualifications- Familiarity with regulations and advertising specificities in the financial segment
• Preferred Qualifications- Understanding of FinServ-specific customer journeys

Job Information

About ByteDance Brazil

ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTok.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok Accommodation

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

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