About the role
As an AI Content Engineer, you’ll play a critical role in launching edrone in Mexico, a key strategic region for our LATAM growth. The role focuses on building a scalable, AI‑powered education system that deflects support, accelerates activation, and drives organic acquisition.
What you’ll get
- Join one of the first people building edrone in the Mexican market – shape our go‑to‑market strategy and define success.
- Work on a product already used by 2,500+ e‑commerce brands across Brazil and Poland.
- CLT contract with a monthly salary of R$5.000‑R$7.000.
- Fully remote work with occasional visits to our office in Sao José dos Campos (SJC), Brazil.
- Benefits: food voucher, transportation voucher, home‑office assistance, TotalPass for you and your family, health & dental insurance, English classes covered by edrone, full SESC credential, life insurance, and Telavita for mental‑health support.
What you’ll be doing
- AI‑Driven Content Generation & Maintenance: Design and implement workflows using Generative AI to quickly draft, localize, and update technical documentation and Help Center articles based on feature updates.
- Template Engineering: Develop and maintain a library of eCommerce Automation Templates, ensuring a semi‑automated, scalable creation process across use cases.
- SEO Strategy and Organic Acquisition: Identify high‑intent, low‑competition keywords in the Mexican e‑commerce niche; use AI tools for efficient topic clustering and content mapping; write and publish strategic blog articles, optimizing AI drafts for native quality.
- Support Deflection & Chatbot Integration: Build and maintain the Help Center (Knowledge Base), optimizing content for AI chatbots (e.g., training a bot to handle first‑line support queries).
- Content Performance Analysis: Use analytics to measure content’s impact on support ticket deflection and PQL generation, iterating based on data.
Who you are
- 2+ years of experience writing technical content, documentation, or SEO‑focused B2B blog posts.
- (A must): Proven experience or strong interest in using Generative AI tools (prompts for drafting, localization, or summarization) to accelerate content production workflows.
- (A must): Native Spanish speaker with excellent written and verbal communication skills, essential for producing high‑quality, market‑appropriate materials.
- (A must): Previous experience or strong understanding of business terminology and content consumption habits within the Mexican market.
- Proven ability to create engaging video tutorials (Loom or similar).
What the success looks like
- Organic Traffic: Increase in the volume of organic visitors to the blog/website.
- Support Deflection Rate: Percentage of users who find the answer in the Help Center/AI chatbot before submitting a ticket.
- Content Velocity: Volume of new or updated content published per month.
Recruitment process
- Initial online interview with Milena Micor, People and Culture Partner.
- Online interview with Cristiano Mendes, CCO LATAM, focused on skills and experience.
- Final interview with the Leadership Team, focused on mutual fit and long‑term collaboration.
- Decision regarding offer and onboarding.
Regardless of the outcome at any stage, you will always receive feedback from us.
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