Strategic Marketing Leader: Digital & Brand Growth

Accor; Manama; On-site; BHD 18,000 - 30,000; Full time

Job summary

Raffles Bahrain is seeking a seasoned Head of Marketing to lead strategy development and align marketing with business goals across digital, traditional, and experiential channels.

You will drive brand positioning, oversee a high-performing team, manage budgets, forge partnerships, and report results to senior leadership while advancing sustainability and ESG objectives. 10+ years in marketing with hospitality focus required.

Qualifications

• Bachelor's degree in Marketing or related field; MBA preferred.
• 10+ years of marketing experience with 5+ years in leadership.
• Hospitality, luxury, or service industry experience is highly desirable.

Responsibilities

• Lead and develop the overall marketing strategy aligned with business goals.
• Manage the marketing department across digital, traditional and experiential channels.
• Oversee brand vision and positioning ensuring consistency with mission and values.
• Drive brand awareness and maintain a strong brand identity across platforms.
• Develop and implement integrated campaigns to drive acquisition and retention.

Skills

Leadership

Strategic thinking

Digital marketing

Analytics

Communication

Education

Bachelor's degree in Marketing, Business Administration, Communications

MBA preferred

Tools

CRM systems

Google Analytics

SEO/SEM

Job description

Raffles Bahrain is seeking a seasoned Head of Marketing to lead strategy development and align marketing with business goals across digital, traditional, and experiential channels.

You will drive brand positioning, oversee a high-performing team, manage budgets, forge partnerships, and report results to senior leadership while advancing sustainability and ESG objectives. 10+ years in marketing with hospitality focus required.