Technical Content Strategist

Materialise NV; Belgique; Sur place; EUR 42 000 - 68 000; Plein temps

Résumé du poste

Materialise NV is seeking a Content Specialist who thinks strategically across channels and formats, turning business objectives into content that informs, inspires, and converts.

You will write copy for articles, webpages, whitepapers, case studies, newsletters, brochures, social media posts, video scripts, emails, and more, and collaborate with marketing managers to align the copy with the marketing strategy while ensuring brand consistency and SEO optimization.

Qualifications

• Superior written and verbal communication skills in English are required; native English-speaking candidates preferred.
• Knowledge of and interest in the tech sector; expertise as a copywriter in a technical or medical environment is a strong advantage.
• Excellent interviewing and listening skills.
• A portfolio of work that demonstrates versatility and creative thinking.
• Solid understanding of online marketing channels and formats.
• Ability to build strong working relationships across different teams and manage priorities of multiple stakeholders in a complex environment.
• A proactive work ethic, growth mindset, and desire to work for a fast-paced, highly innovative company.
• Flexibility and a dynamic outlook are a must.

Responsabilités

• Continuously build and improve understanding of the products and services Materialise provides to its customers.
• Elicit facts and raw content from technical experts.
• Write compelling, beautifully constructed copy for a variety of audiences across multiple media (articles, webpages, whitepapers, case studies, newsletters, brochures, social media posts, video scripts, emails, and more).
• Collaborate with marketing managers to align copy with the marketing strategy.
• Follow guidelines to ensure consistency with brand and product positioning.
• Optimize content for search engines with input from digital marketing colleagues.
• Proofread and edit others’ marketing materials.
• Stay up to date with developments in content marketing and proactively bring new ideas to attract our audience.
• Coordinate translation activities for marketing materials.

Connaissances

Copywriting

Content strategy

Editing

SEO optimization

Stakeholder management

Description du poste

Materialise NV is seeking a Content Specialist who thinks strategically across channels and formats, turning business objectives into content that informs, inspires, and converts.

You will write copy for articles, webpages, whitepapers, case studies, newsletters, brochures, social media posts, video scripts, emails, and more, and collaborate with marketing managers to align the copy with the marketing strategy while ensuring brand consistency and SEO optimization.