Senior Web Copywriter for EU Institutions (SEO & AI)

Cronos International; Brussel Hoofdstad; Remote; EUR 60,000 - 70,000; Part time

Job summary

Cronos Europa is seeking a Senior Copywriter / Editor to drive a major website revamp for a large institutional site. You will craft and harmonise content, write priority pages, establish editorial guidelines, and optimise for SEO, AEO, and AI-enabled environments.

Based in Brussels with primarily remote work in a secure IT environment, the assignment spans 90 working days over a year, with at least two days per week available for work. Strong English and CMS experience are required.

Qualifications

• Excellent experience in web copywriting and editing, with a strong understanding of web writing standards.
• Native or C2-level English.
• In-depth knowledge of SEO and AEO (Answer Engine Optimisation).
• Strong understanding of AI and its application to website content and optimisation.
• Familiarity with Content Management Systems, such as Drupal.
• Previous experience working as a web editor on large institutional or public-sector websites is considered a strong advantage.
• Experience writing and editing technical or complex subject matter is an advantage.
• Knowledge of French and/or German is considered an asset.
• A relevant university degree may be considered equivalent to up to three years of professional experience.

Responsibilities

• Complete and finalise an ongoing website revamp covering approximately 80 pages.
• Write and develop approximately 20 priority content pages.
• Review approximately 500 existing webpages to ensure consistency and harmonise content developed over recent years.
• Create editorial guidelines to support the future maintenance and governance of website content.
• Ensure the quality of written material through proofreading, editing, and linguistic checks.
• Optimise approximately 30 webpages for AEO in line with SEO guidelines.
• Optimise existing webpages for AI-driven environments and usage.
• Apply web writing best practices to produce clear, concise, accessible, and user-focused content.
• Ensure consistency in terminology, tone of voice, and editorial standards across the website.

Skills

Web copywriting

Editing

Proofreading

English proficiency

SEO/AEO

CMS (Drupal)

Public sector web editorial

Technical writing

French/German asset

Tools

Drupal CMS

Job description

Cronos Europa is seeking a Senior Copywriter / Editor to drive a major website revamp for a large institutional site. You will craft and harmonise content, write priority pages, establish editorial guidelines, and optimise for SEO, AEO, and AI-enabled environments.

Based in Brussels with primarily remote work in a secure IT environment, the assignment spans 90 working days over a year, with at least two days per week available for work. Strong English and CMS experience are required.