Sales Manager - Industrial Equipment

Jobat; Waals-Brabant; On-site; EUR 120,000 - 180,000; Full time

Job summary

Jobat is seeking a Commercial Director to strengthen commercial performance, accelerate customer acquisition and build a scalable sales organization across Belgium. You will define and execute the commercial strategy, identify priority markets and growth opportunities, and establish governance and performance routines.

You will lead and coach a team of sales professionals, implement KPI-driven management, and closely engage with key accounts to grow high-value partnerships.

Responsibilities

• Define and execute the commercial strategy.
• Identify priority markets and growth opportunities.
• Build a structured outbound acquisition approach.
• Establish sales processes, governance and performance management routines.
• Drive commercial excellence and customer acquisition initiatives.
• Lead, coach and develop a team of sales professionals.
• Implement clear KPIs and performance management frameworks.
• Conduct field coaching and accompany team members on customer visits.
• Identify and develop new key accounts.
• Personally manage and negotiate with selected high-value customers.

Job description

As the business enters its next growth phase, the company is looking for a Commercial Director to strengthen commercial performance, accelerate customer acquisition and build a more structured and scalable sales organization.

Jobomschrijving

Commercial Strategy & Transformation

• Define and execute the commercial strategy.
• Identify priority markets and growth opportunities.
• Build a structured outbound acquisition approach.
• Establish sales processes, governance and performance management routines.
• Drive commercial excellence and customer acquisition initiatives.

Sales Leadership

• Lead, coach and develop a team of sales professionals.
• Implement clear KPIs and performance management frameworks.
• Conduct field coaching and accompany team members on customer visits.

Business Development

• Identify and develop new key accounts.
• Personally manage and negotiate with selected high-value customers.