Growth & CRM Marketeer

Nodalview; Belgique; Hybride; EUR 50 000 - 70 000; Plein temps

Avantages offerts par ce poste

Hybrid working

Training Budget - 1500€ annually

Annual leave 20 days + 6 RTT

Medical insurance

Résumé du poste

Nodalview is seeking a Growth & CRM Marketeer to own lead generation performance, optimize the full marketing-to-sales funnel, and manage CRM data quality in HubSpot. You will coordinate campaigns with internal teams and external partners, while delivering data-driven insights to leadership.

You’ll work in a hybrid setup with Brussels HQ, collaborating across marketing and sales to accelerate growth and improve conversion rates through AI-enabled processes.

Qualifications

• 2 to 4 years of experience in lead generation, growth marketing or marketing ops.
• Hands-on ownership of CRM data/lead lifecycle (HubSpot or equivalent).
• Familiarity with funnel performance metrics (MQL, SQL, CPL, conversion rates).
• B2B or SaaS experience is a plus.
• Degree in marketing, management, economics, or data.

Responsabilités

• Lead Generation Performance: coordinate campaigns with internal teams or partners, and manage campaigns in Meta, Google Ads, and others.
• Monitor and analyse lead generation performance (MQL volume, cost per lead, channel performance).
• Funnel & Conversion Optimisation: analyse and improve conversion rates from MQL to Customer.
• CRM Operations & Process ownership: own data quality in HubSpot, structure lead lifecycle, ensure accurate tracking, and support sales ops with CRM automations.
• Reporting & Business Insights: build and maintain dashboards, provide insights to marketing and sales leadership, and inform data-driven decisions.

Connaissances

Lead generation

Growth marketing

Marketing ops

Analytical thinking

Ownership

Coordination

Self-learning

Formation

Marketing degree

Management degree

Economics degree

Data-focused education

Outils

HubSpot

Meta Ads Manager

Google Ads

LinkedIn Ads

Description du poste

The way people buy property has changed. Buyers scroll, compare, and decide in seconds, mostly from their phones. To win listings and close deals, real estate professionals now need a new visual standard. That's where Nodalview comes in.

Our AI-powered platform helps them create standout listings: high-quality visuals, immersive content, and smart insights that attract more buyers, generate more leads, and close deals faster. It's working, and it's fueling a fast phase of growth. In the past 12 months, we've completed three strategic acquisitions, broadening our product and strengthening our position as a leading PropTech player.

Today, 22,000+ real estate professionals across 30 countries use Nodalview to market properties and grow their business. Behind them is an international team of 50+ people working from our offices in Brussels (HQ), Paris, and London, backed by investors from Belgium, the UK, and Spain.

And that team works differently: AI isn't just in our product, it's how we work. We put the latest AI tools in everyone's hands, encourage people to experiment, and move faster because of it. If you want to work at the frontier of what's possible, you'll feel at home here.

If you're looking for a place to grow, take real ownership, and help build the future of PropTech, we'd love to meet you.

Mission

As Growth & CRM Marketeer, you'll own lead generation performance and drive effective conversion of leads into revenue by optimising our full marketing-to-sales funnel through the CRM.

Key responsabilities

1. Lead Generation Performance

• Coordinate campaign execution with internal teams or external partners, and be hands‑on in platforms like Meta, Google Ads, and others to set up and launch campaigns directly.

• Monitor and analyse lead generation performance (MQL volume, cost per lead, channel performance)

• Identify optimisation opportunities across acquisition channels current or new channels.

2. Funnel & Conversion Optimisation

• Analyse and optimize conversion rates across the funnel (MQL -> Customer)

• Ensure alignment between marketing targeting and sales needs

3. CRM Operations & Process ownership

• Own and maintain data quality in HubSpot in collaboration with the data team

• Structure and improve lead lifecycle

• Ensure accurate tracking from acquisition to revenue

• Support sales operational efficiency through CRM-driven process improvements, workflow automation, and lead routing in HubSpot.

4. Reporting & Business Insights

• Build and maintain performance dashboards

• Provide clear insights to marketing and sales leadership

• Contribute to decision-making with data-driven recommendations

Requirements:

Who are we looking for?

• Fluent in English and French

• 2 to 4 years of experience. Ideally prior experience in lead generation, growth marketing or marketing ops, with hands‑on ownership of CRM data/lead lifecycle (HubSpot or equivalent) and to funnel performance metrics (MQL, SQL, cost per lead, conversion rates). B2B or SaaS experience is a plus, as is experience sitting at the marketing/sales interface.

• Degree in marketing, management, economics, or data. What matters most: a natural ease with numbers and process, able to read a conversion funnel and turn it into concrete action, not just a diploma.

• AI-native: uses AI daily as a reflex, not an option. Actively looks for where and how AI can speed up their work (data analysis, reporting, content creation, CRM automations, research) and knows how to build it into their process to work more efficiently.

• Platform knowledge: comfortable navigating paid acquisition platforms such as Meta Ads Manager, Google Ads, and LinkedIn Ads, able to read campaign‑level performance data (spend, CPL, CTR, conversion rates) and connect it back to lead quality and funnel performance, even without running campaigns end‑to‑end.

• Analytical: able to analyze acquisition channel performance, spot friction points in the funnel (MQL -> SQL -> opportunities), and turn that into clear recommendations for marketing and sales.

• Ownership of a scope: end‑to‑end responsible for CRM data quality, lead lifecycle, scoring, and routing, without waiting to be told what to do.

• Coordination: comfortable managing internal stakeholders and external partners/agencies to execute campaigns on time.

• Self‑learner: able to get up to speed alone on a new tool or CRM feature without formal

Want to know if you'd feel at home at Nodalview? Check out our values:

• Be passionate -We love what we do

• Keep it simple -We focus on the essence and continuously improve

• Go for excellence -We set the bar high and aim to be industry leaders

• Deliver awesomeness -Putting a smile on our customers' faces is what keeps us going

• Win together -We trust each other, care for each other and we work together, always

What we offer

More than a great job: the opportunity to join a fast-growing scale-up that is shaping the future of real estate through AI and innovation. With our international expansion and recent acquisitions, you'll have plenty of opportunities to learn, take ownership, make an impact, and accelerate your career.

A competitive and flexible salary package.

A great bunch of ambitious and open-minded colleagues.

Hybrid working, combining the flexibility of working from home with time spent in our brand-new Brussels office. Enjoy a modern workspace, fresh fruits every week, bike facilities, and our amazing rooftop terrace. Plus, you'll have the opportunity to work from abroad for up to 60 days per year.

Training Budget - you get 1500€ annually to spend on your own professional growth.

Annual leave - 20 days holidays, plus 6 RTT days with the option to roll over up to 5 days per year.

Medical insurance - a healthcare cover (Alan Essential) and access to Alan Mind to take care of your (mental) health.

Mobility Budget - we offer a mobility budget with Skipr so you don't have to worry about your transport expenses.

Equipment - you'll get the equipment you need to comfortably do your work.

Sport & Wellness - we support your well‑being by co‑sponsoring access to hundreds of fitness and wellness facilities across Belgium and France through EGYM Wellpass.

Parent Support - we support working parents through our partnership with Bsit, offering 50% off the annual subscription to a trusted babysitting network.

Company-wide events - we love getting everyone together as much as possible. Expect regular events throughout the year, team building, our famous Thursdates, and general company fun!

Ready to make an impact?

If you're hungry, driven, and excited to grow in a fast-moving SaaS sales role, we'd love to meet you!

Whoever you may be: regardless of age, ethnic origin, sexual orientation, gender, religion, disability, background, or identity, we'd love to hear from you. If you need any adjustments during the interview process, let us know and we'll accommodate.