Field Sales Representative

Spadel; Wallonië; On-site; EUR 40,000 - 52,000; Full time

Job summary

Spadel is seeking a Sales Developer Home to strengthen our Field Sales team in the Ardennes and Southern Wallonia region. You will grow brand presence across hypermarkets, supermarkets and convenience stores, ensuring optimal product availability and visibility.

You will analyze sales data to plan visits, negotiate additional shelf visibility, and support promotions to drive sales. You will work with SAP C4C for activity follow-up and share best practices with the Sales team.

Qualifications

• Bachelor’s degree or equivalent.
• Experience in Sales, preferably FMCG.
• Energetic, hands-on and results-oriented.
• Fluent in French with basic Dutch and English.
• Strong numerical and data analysis skills.

Responsibilities

• Grow presence, visibility and performance of brands in hypermarkets, supermarkets and convenience stores.
• Ensure optimal product availability and visibility in stores.
• Analyse sales and store data to plan visits and identify opportunities.
• Negotiate additional visibility and implement local promotions.
• Support customers in promotions and ensure product availability.
• Drive Perfect Store fundamentals: distribution, shelf share, and shelving.
• Utilise SAP C4C for activity follow-up and regional management.

Skills

Sales

Relationship building

Analytical mindset

Negotiation

Organisational skills

Education

Bachelor's degree or equivalent

Tools

SAP

Power BI

Excel

Job description

Are you commercially minded, energized by being out in the field, and motivated by building strong customer relationships? Would you like to see the direct impact of your work in stores while helping grow strong brands?

Then this opportunity might be for you

We are looking for a Sales Developer Home to strengthen our Field Sales team in the Ardennes & Southern Wallonia region.

Your role

Your mission? To grow the presence, visibility and performance of our brands across hypermarkets, supermarkets and convenience stores in your region.

In practice, you will:

• Ensure optimal product availability and visibility in stores.
• Analyse sales and store data to prepare your visits and identify commercial opportunities.
• Negotiate additional visibility and implement local initiatives to drive sales.
• Support customers in preparing promotions and ensuring sufficient product availability.
• Drive our Perfect Store fundamentals, including distribution, shelf share, secondary placements, cooled availability and shelving.
• Ensure high-quality follow-up of your activities in SAP C4C and use data to manage your region effectively.
• Share best practices, ideas and feedback from the field with the Sales and Shopper Marketing teams.

Who are we looking for?

What matters most to us is your mindset, commercial drive and willingness to learn.

• You have a Bachelor’s degree or equivalent through experience.
• A first experience in Sales, ideally within FMCG, is a plus, but definitely not a must.
• You are energetic, hands‑on and results‑oriented.
• You enjoy building relationships with customers and feel comfortable negotiating.
• You are well organised and able to manage your priorities independently.
• You are comfortable working with numbers and analysing sales data.
• You are fluent in French, with a basic knowledge of Dutch and English.
• Above all, you are eager to learn, grow and go the extra mile.

What can you expect?

You will join an experienced Field Sales team where you will have plenty of autonomy and the opportunity to make a tangible impact on the business.

You will work with strong brands, commercial and data tools such as SAP, Power BI and Excel, and collaborate closely with your District Manager, the wider Sales team, Shopper Marketing and our external merchandising partner.

At Spadel, we're dedicated to fostering a diverse, equitable, and inclusive workplace. We

value and celebrate the unique perspectives and contributions of every individual. Join us as

we strive to create an environment where everyone feels respected, valued, and empowered