EMEA Access Brand & Portfolio Lead

Stryker; Machelen; Sur place; EUR 72 000 - 133 000; Plein temps

Résumé du poste

Stryker is seeking a strategic leader to own the Access portfolio across EMEA, including catheters and guidewires. You will set the strategy, manage product lifecycles, and drive growth through new products and M&A while partnering with local teams and physicians to deliver patient-centered outcomes.

You’ll build annual plans, shape branding and pricing, lead launches, and own regional performance metrics. A strong background in medical devices and marketing, with excellent presentation and

Qualifications

• Bachelor’s degree required.
• 8+ years of work experience required.
• MBA preferred.
• 5+ years of medical device or marketing experience preferred.
• Excellent presentation and interpersonal communication skills.
• Strong analytical and problem-solving skills.
• Ability to manage multiple projects while delivering on established timelines.
• Ability to be persuasive in the absence of organizational authority.
• Ability to understand and work within complex interdivisional procedures and policies.
• Demonstrated proficiency in Microsoft Office, including Excel, Word and PowerPoint.

Responsabilités

• Own the EMEA business strategy for Access: where we play, how we win and the investment behind it.
• Understand the clinical and technical needs of physicians in depth, from navigation to device delivery, and let that shape the strategy and portfolio.
• Build the annual marketing plan and a 3-5 year portfolio roadmap, partnering with divisional, portfolio and local marketing teams.
• Own regional product management: define and run the product lifecycle, from launch through to phase-out.
• Own branding, messaging, positioning and pricing, built on market, customer and competitive insight.
• Lead the launch pipeline and ensure each launch lands impactfully in the market.
• Partner with divisional teams to grow the portfolio through new products, line extensions and M&A, bringing the EMEA voice of the customer into every decision.
• Build our position across the whole stroke pathway, partnering with technology and ecosystem partners.
• Turn strategy into a plan the field can run with: tools, tactics and strategic initiatives.
• Own the numbers: sales, share, price, margin and brand perception. Analyse what drives future performance and act fast when something is off track.
• Partner with physicians and stroke teams as true partners, not just customers, and work with Medical Education on evidence generation and congress presence.

Connaissances

Presentation & interpersonal

Analytical thinking

Project management

Persuasive communication

Cross-divisional collaboration

MS Office (Excel/Word/PPT)

Formation

Bachelor’s degree

MBA preferred

Outils

Microsoft Excel

PowerPoint

Microsoft Word

Description du poste

Stryker is seeking a strategic leader to own the Access portfolio across EMEA, including catheters and guidewires. You will set the strategy, manage product lifecycles, and drive growth through new products and M&A while partnering with local teams and physicians to deliver patient-centered outcomes.

You’ll build annual plans, shape branding and pricing, lead launches, and own regional performance metrics. A strong background in medical devices and marketing, with excellent presentation and