Data-Driven SEM & PPC Strategist

Plantrs Ltd.; Luik; Hybride; EUR 40 000 - 60 000; Plein temps

Résumé du poste

Plantrs Ltd. in Liège, Belgium, seeks an experienced SEM Manager to shape our search engine marketing strategies and campaigns. You will drive data-driven decisions to boost visibility, traffic, and brand impact across industries.

You will work on SEO and PPC initiatives, manage budgets, and collaborate with cross-functional teams to ensure campaigns align with business goals and deliver measurable ROI in a fast-paced digital environment.

Qualifications

• Experience in SEM with PPC and SEO fundamentals.
• Ability to interpret data to drive strategy.
• Experience with Google Ads and Bing Ads.
• Familiarity with Google Analytics.
• Strong communication and collaboration skills.
• Detail-oriented project management.

Responsabilités

• Craft and implement SEO and PPC strategies to improve rankings.
• Manage comprehensive SEM campaigns including keyword research and bid management.
• Analyze and optimize campaign performance for continuous improvement.
• Collaborate with teams to align SEM with business goals.
• Allocate and manage budgets to maximize ROI.
• Stay updated on search engine algorithm trends.
• Use analytics tools to monitor performance and inform decisions.
• Ensure SEM practices maintain brand integrity and standards.

Connaissances

SEM expertise

PPC

SEO

Digital marketing

Analytics

Communication skills

Detail-oriented

Outils

Google Ads

Bing Ads

Google Analytics

Description du poste

Plantrs Ltd. in Liège, Belgium, seeks an experienced SEM Manager to shape our search engine marketing strategies and campaigns. You will drive data-driven decisions to boost visibility, traffic, and brand impact across industries.

You will work on SEO and PPC initiatives, manage budgets, and collaborate with cross-functional teams to ensure campaigns align with business goals and deliver measurable ROI in a fast-paced digital environment.