CRM & Analytics Lead for Graduate Recruitment

University of Delaware; Belgique; Sur place; EUR 64 000 - 81 000; Plein temps

Résumé du poste

The University of Delaware, within the Graduate College, seeks a CRM Specialist to manage the graduate admissions CRM and recruitment analytics. You will deploy and optimize Slate CRM, develop training for end-users, and produce dashboards to support enrollment decisions across programs.

You will collaborate with the Graduate Services Operations team to ensure data governance, process alignment, and effective communications campaigns, driving continuous improvement in recruitment initiatives.

Qualifications

• Bachelor's degree with at least three years of related experience or equivalent.
• CRM experience required; Slate CRM experience preferred; Tableau and Analytics desired.
• Experience with assessment and implementation of systematic approaches for communications.
• Experience leveraging a CRM to build automated email messaging campaigns.
• Strong written and oral communication and organizational skills.
• Excellent presentation and data visualization abilities.
• Effective interpersonal skills and ability to work with a diverse community.
• Knowledge of graduate student recruitment and admissions standards.
• Ability to multitask and work independently as part of a team.
• Proficient with computers and presentation software.

Responsabilités

• Manages the graduate admissions CRM in all functional areas, including continued infrastructure development, implementation of new features and processes, and leveraging system capabilities to improve recruitment and admissions.
• Partners with the Manager of Graduate Services Operations to train end-users and maximize systems knowledge.
• Creates queries for office communications and develops efficient messaging workflows.
• Maintains CRM configurations, joins, and communication modules to support data integrity, campaign execution, reporting, and operational efficiencies in the enrollment lifecycle.
• Maintains CRM documentation, communication procedures, process maps, and end-user training materials.
• Performs analytics using platforms like Google/Adobe Analytics and Ping data analysis to inform decisions.
• Develops automated dashboards and recurring reports; analyzes recruitment, application, enrollment, and campaign data.
• Presents findings and recommendations to leadership and stakeholders.

Connaissances

CRM experience

Slate CRM

Tableau

Analytics

Communication skills

Presentation skills

Interpersonal skills

Graduate recruitment knowledge

Multitasking

Independent work

Computer skills / presentation tools

Formation

Bachelor's degree

Outils

Slate CRM

Tableau

Description du poste

The University of Delaware, within the Graduate College, seeks a CRM Specialist to manage the graduate admissions CRM and recruitment analytics. You will deploy and optimize Slate CRM, develop training for end-users, and produce dashboards to support enrollment decisions across programs.

You will collaborate with the Graduate Services Operations team to ensure data governance, process alignment, and effective communications campaigns, driving continuous improvement in recruitment initiatives.