Benelux Category Strategy Lead – Soft Drinks

Suntory Beverage & Food Benelux; Hoeilaart; Hybrid; EUR 70,000 - 100,000; Full time

Job summary

Suntory Beverage & Food Benelux is seeking a Category Development Manager to define where we play and how we win for priority categories in the Benelux region. You will translate shopper and market insights into strategic growth choices and lead cross-functional category initiatives across the Belgium and Netherlands markets.

You will influence portfolio decisions, collaborate with Commercial Excellence, Marketing, Brand, and Customer partners, and guide senior leadership with actionable

Qualifications

• Significant experience within Category Development, Shopper Strategy, Trade Marketing or Commercial Excellence.
• Strong understanding of category strategy and shopper behaviour.
• Fluent English; Dutch and/or French beneficial.

Responsibilities

• Define where we play and how we win for priority categories across Benelux.
• Translate shopper and market insights into clear growth opportunities and recommendations.
• Lead cross-functional category projects and develop business cases for assortments and activation.

Skills

Category development

Shopper strategy

Trade marketing

Commercial excellence

English fluency

Tools

NielsenIQ

Circana

GfK

Job description

Suntory Beverage & Food Benelux is seeking a Category Development Manager to define where we play and how we win for priority categories in the Benelux region. You will translate shopper and market insights into strategic growth choices and lead cross-functional category initiatives across the Belgium and Netherlands markets.

You will influence portfolio decisions, collaborate with Commercial Excellence, Marketing, Brand, and Customer partners, and guide senior leadership with actionable