B2C Machine Product & Activation Lead (6-Month Contract)

Nestlé Nespresso SA; Brussel Hoofdstad; On-site; EUR 60,000 - 85,000; Full time

Benefits offered by this job

Company car / mobility budget

Meal vouchers

Insurance coverage

Training programs

Job summary

Nestlé Nespresso SA BELUX is seeking a Machine Product & Activation Lead to own the end-to-end B2C machine portfolio across Original Line and Vertuo. This 6-month fixed-term role focuses on localizing global launches, translating commercial value into Belgium plans, and defining the promotional calendar across Direct and Trade channels.

You will collaborate with Marketing, Sales and Supply Chain to drive portfolio growth, forecasting accuracy and launch excellence while delivering activation

Qualifications

• University degree or equivalent in Marketing, Business, Commercial Management or related field.
• At least 3 years of experience in Category Management, Product Management and/or Brand Management.
• Experience in a commercially driven organization with leading brands and a strong business mindset.
• Strong product and category management knowledge, including portfolio performance, pricing, promotion and product mix optimization.
• Strong project management skills with experience leading complex cross-functional initiatives from planning through execution.
• Strong analytical and strategic thinking, with the ability to turn broad data sources, market insights and competitive intelligence into action.
• Good understanding of the business value chain beyond Marketing, including Finance, Supply Chain, Procurement, Manufacturing and Demand Planning.
• Experience with forecasting, performance reporting, pre- and post-evaluations and budget management.
• Strong stakeholder management, collaboration, communication and presentation skills across functions and levels.
• Curious, proactive and solution-oriented mindset, with the courage to challenge the status quo and drive projects through to completion.

Responsibilities

• Own and manage the B2C machine category and portfolio across Original Line and Vertuo.
• Localize and implement the product strategy and commercial value proposition, adapting global direction to market needs.
• Continuously review portfolio performance, market trends and competition to identify opportunities in promotion, pricing, product mix and portfolio rationalization.
• Define, implement and analyze the machine promotional calendar for Direct and Trade channels, using past learnings and CRM insights.
• Develop creative activation mechanics that support sustainable acquisition, member longevity and churn reduction.
• Lead the planning and execution of permanent and non-permanent machine launches, including market-specific initiatives with the required approvals.
• Conduct pre- and post-evaluations of launches and promotions, translate insights into strategic recommendations and implement corrective action plans.
• Support annual operational planning by contributing market learnings, portfolio recommendations, activation plans and budget requirements.
• Drive the monthly business cycle for machines, including MSR preparation, sales forecasting and a clear view of risks and opportunities.
• Own product forecast accuracy together with Customer Experience, Data & Insights, Operations and Supply Chain stakeholders.
• Manage budgets, project timelines, deliverables and stakeholders, ensuring timely and high-quality execution across channels.

Skills

Category Management

Product Management

Brand Management

Forecasting

Budget Management

Stakeholder Management

Data Analysis

Cross-functional Leadership

Project Management

Strategic Thinking

Education

University degree in Marketing or related

Tools

CRM systems

Job description

Nestlé Nespresso SA BELUX is seeking a Machine Product & Activation Lead to own the end-to-end B2C machine portfolio across Original Line and Vertuo. This 6-month fixed-term role focuses on localizing global launches, translating commercial value into Belgium plans, and defining the promotional calendar across Direct and Trade channels.

You will collaborate with Marketing, Sales and Supply Chain to drive portfolio growth, forecasting accuracy and launch excellence while delivering activation