Urgent: Google Ads Audit & Campaign Restructure

BotDigit Inc.; Australia; Remote; AUD 83,000 - 131,000; Full time

Job summary

BotDigit Inc. is seeking an experienced Google Ads specialist to audit search terms, remove wasted spend, and optimize ad copy and ad groups for better quality scores. The role involves restructuring campaigns to improve conversions and reduce cost per acquisition.

The freelancer will deliver an action plan, implement optimizations, and provide a before/after performance report with key metrics and insights. Immediate start is preferred, with a quick turnaround and adherence to Google guidelines.

Qualifications

• Demonstrated experience with Google Ads campaigns and performance audits.
• Ability to identify wasted spend and prune non-converting terms.
• Experience optimizing ad groups and ad copies for higher QS.
• Familiarity with Meta Ads and social media marketing basics is a plus.

Responsibilities

• Audit current campaigns and develop a clear action plan for improvement.
• Execute optimization plan and deliver before/after performance metrics.

Skills

Google Ads

Audit & optimization

Ad copy testing

Meta Ads

Tools

Google Analytics

Job description

BotDigit Inc. is seeking an experienced Google Ads specialist to audit search terms, remove wasted spend, and optimize ad copy and ad groups for better quality scores. The role involves restructuring campaigns to improve conversions and reduce cost per acquisition.

The freelancer will deliver an action plan, implement optimizations, and provide a before/after performance report with key metrics and insights. Immediate start is preferred, with a quick turnaround and adherence to Google guidelines.