Senior Google Ads Specialist

Traffic Radius; Melbourne; In loco; AUD 80.000 - 120.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive salary

Bonuses

Flexible working hours

Work-life balance

Team events

Descrizione del lavoro

Traffic Radius, a Melbourne-based digital marketing agency, seeks an experienced Senior Google Ads Specialist to drive paid search performance for multiple clients. You will plan, build, and optimize campaigns, conduct keyword research, and deliver data-driven insights to improve ROI.

Responsibilities include budgeting, A/B testing, and crafting compelling ad copy while staying ahead of SEM trends. This role requires strong analytics, agency experience, and excellent communication in a

Competenze

• 5+ years of hands-on experience in Google Ads and search engine marketing.
• Proven track record of managing campaigns with measurable outcomes.
• Strong analytical skills and experience with data analysis and performance tracking.
• Proficiency in Google Analytics and other relevant marketing tools.
• Agency experience, including managing multiple clients and stakeholders.
• Excellent written and verbal communication skills, with the ability to explain complex ideas clearly.
• Strong organisational skills and attention to detail.

Mansioni

• Plan, build and manage Google Ads campaigns aligned with client objectives and measurable results.
• Conduct in-depth keyword research and competitor analysis to sharpen performance.
• Monitor and analyse performance using Google Analytics and other tools; translate data into actionable insights.
• Manage client budgets strategically, allocating spend across campaigns for maximum impact.
• Run A/B tests on ad copy, landing pages and bidding strategies to lift conversion rates.
• Write compelling, audience-focused ad copy that drives engagement and action.
• Collaborate with clients to understand goals, provide regular updates and maintain open communication throughout the lifecycle.
• Stay ahead of SEM and Google Ads trends to keep strategies competitive.

Conoscenze

Google Ads

SEM

Campaign management

Data analysis

Google Analytics

Agency experience

Communication

Attention to detail

Strumenti

Google Ads platform

Google Analytics

Google Ads Editor

Descrizione del lavoro

Overview

Traffic Radius is a Melbourne-based digital marketing agency specialising in SEO, SEM, website development, conversion rate optimisation and social media marketing. We're looking for an experienced Senior Google Ads Specialist who's passionate about paid search, thrives on data, and is driven to deliver results that go beyond client expectations.

What You'll Do

• Plan, build and manage Google Ads campaigns that align with client objectives and deliver measurable results
• Conduct in-depth keyword research and competitor analysis to sharpen campaign performance
• Monitor and analyse performance using Google Analytics and other tools, turning data into actionable insights that improve ROI
• Manage client budgets strategically, allocating spend across campaigns for maximum impact
• Run A/B tests on ad copy, landing pages and bidding strategies to lift conversion rates
• Write compelling, audience-focused ad copy that drives engagement and action
• Work closely with clients to understand their goals, provide regular updates and keep communication open throughout the campaign lifecycle
• Stay ahead of the latest SEM and Google Ads trends to keep our strategies competitive

What You'll Bring

• 5+ years of hands-on experience in Google Ads and search engine marketing
• A proven track record of managing successful campaigns with measurable outcomes
• Strong analytical skills and experience with data analysis and performance tracking
• Proficiency in Google Analytics and other relevant marketing tools
• Agency experience, including managing multiple clients and stakeholders
• Excellent written and verbal communication skills, with the ability to explain complex ideas clearly
• Strong organisational skills and a sharp eye for detail

Bonus Points For

• Experience in conversion rate optimisation or website development
• Familiarity with social media marketing and other digital channels
• Google Ads certification or other relevant industry certifications

Why Join Us

• Competitive salary plus performance-based bonuses
• A collaborative, supportive team environment
• Ongoing professional development and training
• Flexible working hours and a genuine focus on work-life balance
• A fun, engaging culture with regular team-building activities and events

Ready to drive real results for our clients?

Required Skills: Google Ads, Search Engine Marketing (SEM), Campaign Management, Keyword Research, Data Analysis, Budget Management, A/B Testing, Conversion Rate Optimization, Google Analytics, Performance Tracking, Client Communication, Ad Copywriting, Stake Holder Management

Experience: senior

Type: full-time

Location: onsite - Melbourne