Territory Sales Rep – Foodservice (Hybrid)

PFD Food Services; Bairnsdale; Hybrid; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Staff discounts on food

Discounted travel

Gym membership discounts

Staff parking

Discounted accommodation

Banking benefits

Job summary

PFD Food Services in Australia is seeking a Sales Representative to cover the Bairnsdale region. You’ll visit cafés, schools and care providers, build trusted relationships and identify opportunities to grow the customer base.

Backed by Australia’s leading foodservice distributor and Woolworths Group, you’ll have autonomy, data to plan territory activity, and support across branches to deliver competitive solutions.

Qualifications

• Previous sales experience within foodservice, hospitality or a customer-facing commercial environment.
• Ability to read people, build rapport quickly and tailor your communication.
• Strong CRM habits, planning skills and follow-through.

Responsibilities

• Grow and retain a diverse customer base across cafés, restaurants, schools, and care providers.
• Protect base business while driving margin, basket growth, and new sales opportunities.
• Use data, insights and your local knowledge to plan and execute territory sales activity.
• Build strong internal relationships with our branch - operations, purchasing, customer service and transport.
• Work with suppliers to bring the right products, promotions and solutions to customers.
• Maintain disciplined CRM updates, visit planning, and weekly activity rhythms.
• Build and maintain a healthy pipeline of prospective customers through networking, referrals and proactive prospecting.
• Act as a trusted advisor to customers by understanding their business needs and recommending tailored solutions.

Skills

Sales experience

Relationship building

Communication

CRM discipline

Autonomy

Results oriented

Tools

CRM software

Job description

PFD Food Services in Australia is seeking a Sales Representative to cover the Bairnsdale region. You’ll visit cafés, schools and care providers, build trusted relationships and identify opportunities to grow the customer base.

Backed by Australia’s leading foodservice distributor and Woolworths Group, you’ll have autonomy, data to plan territory activity, and support across branches to deliver competitive solutions.