Social Media Lead | School Storytelling & Campaigns

St Andrew's Cathedral School

Sydney

On-site

AUD 70,000 - 100,000

Full time

4 days ago
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Job summary

St Andrew's Cathedral School is seeking a creative Social Media Specialist to lead the school's online presence, celebrating student achievements and community life with engaging content across platforms.

You will develop and execute social media strategy, collaborate with staff and leadership, produce high-quality photo and video content, and monitor analytics to improve reach and engagement for current and prospective families.

Qualifications

  • 5+ years in a senior social media, communications or related role.
  • Qualifications in marketing, communications, journalism or a related discipline.
  • Demonstrated expertise across Facebook, Instagram, LinkedIn and YouTube, including content planning, analytics and paid social campaigns.
  • Exceptional writing, communication and stakeholder engagement skills.
  • Strong organisational skills with the ability to manage multiple projects and competing priorities.
  • Proven experience creating engaging video and visual content for social media.
  • A valid NSW Working With Children Check or the ability to obtain one.

Responsibilities

  • Leading the strategy, planning and day-to-day management of all social media channels.
  • Creating and publishing engaging photo, video and written content that reflects the School's brand and values.
  • Attending key School events to capture stories and produce high-quality digital content.
  • Developing innovative campaigns that increase reach, engagement and community connection.
  • Monitoring performance analytics and providing insights to continually improve results.
  • Supporting website content, storytelling initiatives and publicity opportunities.
  • Producing outstanding short-form video content for a range of digital platforms.

Skills

Strategic thinking
Content creation
Storytelling
Stakeholder engagement
Video content creation

Education

Marketing/communications/journalism degree

Tools

Facebook
Instagram
LinkedIn
YouTube

Job description

St Andrew's Cathedral School is seeking a creative Social Media Specialist to lead the school's online presence, celebrating student achievements and community life with engaging content across platforms.

You will develop and execute social media strategy, collaborate with staff and leadership, produce high-quality photo and video content, and monitor analytics to improve reach and engagement for current and prospective families.

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