Senior Visual Merchandising Lead – NSW Regional Network

Smiggle; Sydney; On-site; AUD 70,000 - 95,000; Full time

Benefits offered by this job

Weekly pay

Bonus opportunities

Staff discounts across brands

Job summary

Smiggle is seeking an experienced Senior Visual Merchandiser to elevate the visual presentation and customer experience across our growing retail network.

Initially, you will support approximately 10+ UGG multi-brand stores across Sydney, as well as the broader UGG store network throughout NSW. You will take ownership of visual standards, seasonal execution, store presentation and team capability across different store formats.

Qualifications

• Five years' visual merchandising experience within fashion/retail.
• Experience supporting multiple stores or a regional retail network.
• Professional presentation and confident communication skills.
• Ability to work independently while following brand guidelines.
• Competence in Microsoft Office; experience with Adobe Creative Suite preferred.

Responsibilities

• Lead visual merchandising planning and execution across NSW stores, ensuring a consistent, premium and commercially effective presentation.
• Plan and implement seasonal campaigns, product launches, promotional activities and key retail trading moments.
• Create strong product and brand presentations across windows, entrances, feature areas, wall displays and other key customer touchpoints.
• Conduct regular store visits and visual audits, providing practical feedback and hands-on support to improve execution.
• Develop scalable VM guidelines, seasonal toolkits, checklists and standards suitable for different store sizes and formats.
• Use sales performance, stock levels and customer behaviour to optimise product placement, space allocation and store presentation.
• Train and coach Store Managers, Area Managers and retail teams to maintain visual standards and strengthen in-store capability.
• Support new store openings, refurbishments, pop-ups, shop-in-shop installations and other retail experience projects as required.

Skills

Visual merchandising

Store network experience

Professional presentation

Communication skills

Independent work

Campaign planning

Team coaching

Travel-ready

Tools

Microsoft Office

Adobe Creative Suite

Visual planning software

Job description

Smiggle is seeking an experienced Senior Visual Merchandiser to elevate the visual presentation and customer experience across our growing retail network.

Initially, you will support approximately 10+ UGG multi-brand stores across Sydney, as well as the broader UGG store network throughout NSW. You will take ownership of visual standards, seasonal execution, store presentation and team capability across different store formats.