Senior Retail Media Manager – Brand Partnerships

MYER

Melbourne

On-site

AUD 140,000 - 180,000

Full time

2 days ago
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Benefits offered by this job

Team member discounts
Learning and development
Lifestyle benefits

Job summary

Myer Group is seeking a Senior Retail Media Manager (Account Lead) to own a high-value Brand portfolio and lead end-to-end Retail Media activities across the Myer Media Network.

You will develop partnerships, negotiate Joint Business Plans, and collaborate with Marketing Leads to align category strategies with Myer objectives. This role also leads the Account Team to drive omni-channel media solutions.

Qualifications

  • Extensive experience in media sales or account management within retailer or publisher environments.
  • Strong ability to interpret trade data, customer insights and performance analytics.

Responsibilities

  • Develop and lead the overarching media partnership strategy for our Brands.
  • Secure, negotiate and execute long-term Joint Business Plans (JBPs) aligned with trade plans/goals and key marketing initiatives.
  • Work closely with Marketing Leads to align category marketing strategy with Myer’s fashion and customer strategies.
  • Identify category growth drivers, risks and opportunities through data, customer insights and competitive analysis.
  • Design, price and scale high-value omni-channel media packages.
  • Identify up-sell and cross-sell opportunities across ad tech and premium sponsorships.
  • Build category trade plans aligned with buying and merchandising strategies and retail events.
  • Partner with Retail Operations and VM teams to ensure category marketing is executed in stores.
  • Establish strong relationships with Buying and Merchandising teams to align on product priorities and brand opportunities.
  • Support in leading and coaching the Account Team to deliver high-quality work.

Skills

Media sales
Account management
Data analytics
Stakeholder management
Strategic planning
Brand management
Team leadership
Project management

Job description

Myer Group is seeking a Senior Retail Media Manager (Account Lead) to own a high-value Brand portfolio and lead end-to-end Retail Media activities across the Myer Media Network.

You will develop partnerships, negotiate Joint Business Plans, and collaborate with Marketing Leads to align category strategies with Myer objectives. This role also leads the Account Team to drive omni-channel media solutions.

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