Senior Digital Analytics Lead

Cochlear Limited; Sydney; Hybride; AUD 110 000 - 140 000; Plein temps

Avantages offerts par ce poste

Onsite Parking

Close to Public transport

Résumé du poste

Cochlear Limited in Sydney, Australia, is seeking a Specialist, Digital Analytics to maximise the impact of digital marketing investments by delivering insights that inform strategy, optimise performance and improve customer engagement. Based at Macquarie University Campus, you will analyze campaigns and website performance across Cochlear’s owned properties.

Requirements include a Bachelor’s degree and 5+ years in digital analytics, GA4 expertise, HTML/JavaScript knowledge, and a collaborative

Qualifications

• Bachelor’s degree in Marketing, Business, Quantitative Analytics, or a relevant discipline.
• Minimum 5 years of digital analytics experience in a digital business, ecommerce, digital start-up, agency or client side.
• Extensive knowledge and experience in GA4 suite – Google Analytics, Tag Manager, Looker, A/B testing tools.
• Strong analytical skills with a high degree of proficiency in data analysis, attention to detail, and ability to draw data-driven insights and recommendations.
• Knowledge of HTML, JavaScript, and web technologies needed to troubleshoot analytics implementation.

Responsabilités

• Maintain and enhance Cochlear’s digital analytics framework and reporting infrastructure.
• Develop and visualize performance metrics to drive optimization of digital marketing campaigns and user engagement.
• Ensure compliance with data privacy and IT security standards across digital marketing and analytics activities.
• Manage and extend digital tracking infrastructure using tools like Google Analytics, Google Tag Manager, Google Campaign Manager, and Looker.
• Collaborate with cross-functional teams, including product and consumer marketing, digital marketing, user experience, IT/web development, and external agencies, to support digital analytics needs.

Connaissances

GA4 expertise

Analytical skills

Data visualization

Cross-functional collaboration

HTML/JavaScript knowledge

Formation

Bachelor’s degree in Marketing, Business, Quantitative Analytics, or a relevant discipline

Outils

Google Analytics 4 (GA4)

Google Tag Manager

Looker

A/B testing tools

Description du poste

Cochlear Limited in Sydney, Australia, is seeking a Specialist, Digital Analytics to maximise the impact of digital marketing investments by delivering insights that inform strategy, optimise performance and improve customer engagement. Based at Macquarie University Campus, you will analyze campaigns and website performance across Cochlear’s owned properties.

Requirements include a Bachelor’s degree and 5+ years in digital analytics, GA4 expertise, HTML/JavaScript knowledge, and a collaborative