Sales & Marketing Coordinator | Rottnest Express

Journey Beyond; Fremantle; On-site; AUD 60,000 - 76,000; Full time

Benefits offered by this job

Travel discounts

Competitive salary

Study assistance

Career progression

Employee referral

Parental leave

Purchased leave

Health discounts

Employee assistance

Merchandise discounts

Job summary

Journey Beyond, Australia’s leading experiential tourism group, is seeking a Sales & Marketing Coordinator to join our Fremantle-based team on a permanent full-time basis.

You will support the Marketing team across campaigns, content, CRM and stakeholder engagement for Rottnest Express, Horizontal Falls Seaplane Adventures, Exmouth Dive & Whalesharks Ningaloo, Captain Cook Cruises and the wider Journey Beyond group.

Qualifications

• Experience in sales, marketing, tourism or similar coordination role.
• Excellent written and verbal communication.
• Experience with CRM, CMS, social media and digital marketing platforms.
• Strong organisational skills and ability to manage multiple priorities.
• Proficiency with Microsoft Office.
• Creative and analytical thinker with problem-solving skills.

Responsibilities

• Coordinate sales and marketing activity, including campaigns.
• Develop content for social channels and manage communities.
• Support stakeholder relationships.
• Monitor campaign performance and prepare reports.
• Conduct competitor and market research.
• Collaborate on events, sponsorship activations, and industry engagements.

Skills

Sales coordination

Marketing coordination

Tourism industry knowledge

CRM experience

CMS experience

Social media management

Microsoft Office

Tools

CRM systems

CMS platforms

Social media platforms

Microsoft Office

Job description

Be a part of sharing special places and shaping lasting memories with Australia’s leading experiential tourism business.

About Journey Beyond

Australia’s leading experiential tourism group, Journey Beyond, is privileged to operate 20 brands spanning the country and New Zealand, connecting guests to the land, and to each other.

Headquartered in Adelaide, Journey Beyond formed in 2016 and now comprises tourism brands including: iconic trains The Ghan, Indian Pacific, Great Southern, The Overland; premium small-group outback operator Outback Spirit; eco-luxury lodge Sal Salis Ningaloo Reef; aquatic adventures Cruise Whitsundays, Rottnest Express, Sailaway Port Douglas, Horizontal Falls Seaplane Adventures, Darwin Harbour Cruises and Journey Beyond Cruise Sydney; our tallest members, Melbourne Skydeck and Eureka 89; the historic Vintage Rail Journeys; The Telegraph Station in Alice Springs; Monarto Safari Resort; Exmouth Dive & Whalesharks Ningaloo, New Zealand coach tour specialist Grand Pacific Tours, and Voyages Tourism Australia.

Requirements

About the role

We are seeking an experienced Sales & Marketing Coordinator to join our team, based in Fremantle on a permanent full time basis. This role is a key support role within the Sales and Marketing team and its objective is to provide high quality support for Marketing team for Rottnest Express, Horizontal Falls Seaplane Adventures, Exmouth Dive & Whalesharks Ningaloo, Captain Cook Cruises and the wider Journey Beyond team.

Reporting to the Sales and Marketing Manager you will be assisting with the development of revenue, market share, reputation, and profile.

Key responsibilities will include

• Income generation through coordination of sales and marketing activity including campaigns by assisting with planning and execution
• Planning, content generation and community management of content for social channels
• Support and grow stakeholder relationships
• Monitoring campaign performance and preparing sales and marketing reports.
• Conducting competitor and market research to identify trends and opportunities.
• Supporting trade, group, and partnership initiatives to drive business growth.
• Coordinating events, sponsorship activations, familiarisations, and industry engagements.

To be successful in this role, you will bring:

• Previous experience in a sales, marketing, tourism, hospitality, or similar coordination role.
• Excellent written and verbal communication skills.
• Experience working with CRM, CMS, social media, and digital marketing platforms.
• Strong organisational skills and the ability to manage multiple priorities and deadlines.
• Proficiency across the Microsoft Office Suite.
• High attention to detail and a proactive, solutions-focused approach.
• Creative and analytical thinker with strong problem-solving skills

Benefits

What We Offer

• Generous discounts on Journey Beyond travel and experiences
• An attractive salary and positive work environment
• Study Assistance Policy
• A career with opportunities for progression, transfers, and secondments
• Employee Referral Policy
• Parental Leave program
• Purchased Leave policy
• Private Health discounts
• Employee Assistance Program
• Discounts on Journey Beyond merchandise

Applications submitted with a cover letter will be highly regarded.