Sales & Events Manager | Strathfield Golf Club

The Fresh Collective; Sydney; On-site; AUD 85,000 - 110,000; Full time

Benefits offered by this job

Career development

Staff benefits

Employee recognition

Job summary

The Fresh Collective is seeking an experienced Sales & Events Manager to lead sales and event coordination at Strathfield Golf Club in Sydney. You will own the client journey from inquiry to post-event follow-up, driving new business and nurturing relationships across weddings, corporate and community events.

Reporting to the Head of Sales – NSW & ACT, you’ll balance proactive sales activity with detailed event management, building a strong local client base and delivering profitable events with

Qualifications

• Experience in sales, events, hospitality, catering, hotels or venue management
• Proven ability to build business and nurture repeat clients
• Strong event coordination skills with multitasking abilities
• Excellent written and verbal communication skills
• Experience with Elite or Momentus CRM is highly regarded

Responsibilities

• Manage inbound enquiries, prepare tailored proposals and convert leads into events
• Generate new business through outreach, referrals and networking
• Grow repeat business and manage key client relationships across all event sectors
• Conduct client meetings, venue inspections and sales presentations
• Oversee full planning process including briefs, floorplans, staffing and budgets
• Collaborate with teams to ensure seamless event execution
• Monitor budgets, margins and revenue opportunities
• Maintain client and event records in CRM systems
• Perform post-event follow-up and gather feedback
• Attend industry events and networking opportunities
• Prepare weekly sales activity and pipeline reports

Skills

Sales experience

Event management

Hospitality

Venue management

Tools

Elite

Momentus

Job description

Sales & Events Manager | Strathfield Golf Club

Create memorable celebrations, build lasting client relationships and grow one of Sydney’s distinctive event destinations.

The Fresh Collective is seeking an experienced, commercially minded Sales & Events Manager to lead sales and event coordination at Strathfield Golf Club.

In this pivotal role, you’ll own the client journey from first enquiry through to post-event follow-up. You’ll drive new and repeat business across weddings, private celebrations, wakes, corporate, association and government events—while ensuring every event is thoughtfully planned, profitable and delivered to an exceptional standard.

About the Role

Reporting to the Head of Sales – NSW & ACT, you’ll balance proactive sales activity with detailed event management. You’ll build a strong local client base, turn enquiries into confirmed business, and work closely with the club, operations, kitchen, staffing, marketing and accounts teams to bring each event to life.

What You’ll Do

• Manage inbound enquiries, prepare tailored proposals and convert leads into confirmed events
• Generate new business through proactive outreach, networking, referrals and relationship building
• Grow repeat business and manage key client relationships across all event sectors
• Conduct client meetings, venue inspections and sales presentations
• Manage the full planning process, including event briefs, function sheets, floorplans, staffing, equipment, supplier requirements, invoices and client communications
• Work collaboratively with Strathfield Golf Club and Fresh Collective teams to deliver seamless event execution
• Monitor event budgets, margins and revenue opportunities, including yield management for key dates
• Maintain accurate client, sales and event records in Elite/Momentus or a similar event management system
• Complete post-event follow-up, gather feedback and identify future event opportunities
• Attend industry events, client functions and networking opportunities as required
• Prepare weekly sales activity, pipeline and financial reporting

About You

You’re an organised and confident hospitality professional with a natural ability to build rapport. You enjoy the energy of a sales conversation, have an eye for detail, and take pride in turning a client brief into a memorable event experience.

You’ll bring:

• Experience in sales, events, hospitality, catering, hotels or venue management
• A proven ability to build business, convert enquiries and nurture repeat clients
• Strong event coordination skills, with the ability to manage multiple priorities and deadlines
• Excellent written and verbal communication skills
• Commercial awareness and confidence working with budgets, quotes and event profitability
• A proactive, solutions-focused approach and high attention to detail
• Confidence engaging with clients, suppliers, venue partners and internal stakeholders
• Experience with Elite, Momentus or a similar CRM/event management system is highly regarded
• Availability to attend occasional evening or out-of-hours events and networking functions

Why Join The Fresh Collective?

The Fresh Collective is a leading hospitality group behind exceptional food, beverage and event experiences at some of Australia’s most iconic venues. At Strathfield Golf Club, you’ll have the opportunity to make a genuine impact—growing the event business while creating meaningful experiences for every client and guest.

• Join an established hospitality group with a reputation for exceptional food, service and events
• Make a genuine impact by growing the events business at Strathfield Golf Club
• Be part of a collaborative, supportive and passionate Sales & Events team
• Work across a diverse event mix, including weddings, private celebrations, corporate functions and community events
• Access genuine career development and progression opportunities within The Fresh Collective
• Enjoy employee recognition initiatives and staff benefits

If you’re ready to combine your sales expertise with a passion for exceptional events, we’d love to hear from you.

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