Sales Development Leader, APJ — Sydney (In-Office)

cursor; Sydney; On-site; AUD 180,000 - 240,000; Full time

Job summary

Cursor is seeking a Sales Development Leader for APJ to build and lead a high‑performing SDR team in Sydney. The role focuses on pipeline generation, coaching early‑career talent, and collaborating with Growth, Marketing, RevOps, and Sales to align on outbound programs informed by product usage and PLG signals.

You’ll balance modern automation with personalized engagement, define regional playbooks, and drive scalable operating rhythms in a fast‑growing company.

Qualifications

• 5+ years of SaaS sales experience, including frontline Sales Development leadership.
• Proven success hiring, coaching, and developing high‑performing SDRs or Account Associates in a fast-paced tech company.
• Experience building predictable outbound pipeline generation through a combination of prospecting, automation, and data‑driven experimentation.
• Strong operational discipline with experience managing team performance through metrics, coaching, and structured operating cadences.
• Experience partnering cross-functionally with Marketing, Growth, RevOps, and Sales to improve pipeline generation and conversion.
• Passion for coaching and developing early‑career sales talent into successful GTM professionals.
• Curiosity about AI, developer tools, or technical products, with the ability to help teams engage technical buyers effectively.
• Comfortable operating in a high-growth, fast‑changing environment where experimentation and continuous improvement are expected.
• Excellent communication, coaching, and leadership skills with a collaborative, builder’s mindset.
• Experience with AI products, growth automation platforms, PLG motions, or developer‑focused technology is a plus.

Responsibilities

• Hire, onboard, coach, and develop a high-performing team of Account Associates supporting the APJ business.
• Lead the team’s day-to-day execution against pipeline generation goals, activity metrics, and conversion targets.
• Partner with Growth, RevOps, Marketing, and Sales to execute signal-based outbound programs leveraging product usage, PLG insights, events, and other buying signals.
• Help define and refine regional sales development playbooks that combine modern automation with highly personalized customer engagement.
• Coach Account Associates on prospecting, discovery, qualification, messaging, and customer engagement to consistently improve pipeline quality.
• Establish a strong operating cadence through regular pipeline reviews, one-on-ones, performance coaching, team meetings, and career development.
• Monitor team performance, identify trends, and use data to continuously improve productivity, conversion rates, and execution.
• Collaborate closely with Commercial and Enterprise Sales leaders to ensure high-quality pipeline generation and seamless opportunity handoffs.
• Foster a culture of curiosity, experimentation, accountability, and continuous learning.
• Develop future sales talent by creating clear career pathways into Account Executive and other GTM roles across Cursor.

Skills

SaaS sales leadership

Frontline SDR management

Outbound pipeline generation

Data-driven experimentation

Cross-functional collaboration

Coaching talent

AI/product curiosity

Job description

Cursor is seeking a Sales Development Leader for APJ to build and lead a high‑performing SDR team in Sydney. The role focuses on pipeline generation, coaching early‑career talent, and collaborating with Growth, Marketing, RevOps, and Sales to align on outbound programs informed by product usage and PLG signals.

You’ll balance modern automation with personalized engagement, define regional playbooks, and drive scalable operating rhythms in a fast‑growing company.