Performance Marketing Specialist | Hybrid + ROI-Driven Growth

Oes Australia; Melbourne; Hybrid; AUD 70,000 - 95,000; Full time

Job summary

OES Australia is seeking a Performance Marketing Specialist to join our high-performing marketing team. This role supports delivery and optimisation of multi-channel campaigns to drive high-quality leads for university partners, working with Google Ads, SA360, Meta, Microsoft Ads and GA4.

You’ll help uncover insights, optimise performance at scale, and deliver ROI-focused campaigns while collaborating with Marketing Managers and stakeholders across the business.

Qualifications

• 2–3 years’ experience in performance marketing (agency or in‑house).
• Proven hands‑on experience with platforms such as Google Ads, SA360, Meta, Microsoft Ads and GA4.
• Strong analytical capability with a focus on ROI and campaign effectiveness.
• Experience with A/B testing, creative optimisation, and campaign planning.
• Proactive, curious mindset with a passion for continuous learning.
• Strong stakeholder management and communication skills.

Responsibilities

• Support the execution and optimisation of paid media campaigns across search, social and display
• Ensure campaigns are aligned to strategy, audience, and brand guidelines
• Monitor budgets, identify opportunities, and drive channel performance
• Analyse campaign performance across key metrics (CPC, CTR, CPL, CPA)
• Provide data-led recommendations to improve efficiency and outcomes
• Continuously test and refine targeting, messaging, and creative
• Deliver actionable insights and reporting to internal stakeholders
• Partner with Marketing Managers to align campaign activity with broader strategies
• Champion a test-and-learn approach across channels and campaigns
• Identify new opportunities to reach and convert target audiences

Skills

Performance marketing

Paid media

Google Ads

SA360

Meta Ads

Microsoft Ads

GA4

Data analysis

A/B testing

Campaign planning

Tools

Google Ads

SA360

Meta Ads

Microsoft Ads

GA4

Job description

OES Australia is seeking a Performance Marketing Specialist to join our high-performing marketing team. This role supports delivery and optimisation of multi-channel campaigns to drive high-quality leads for university partners, working with Google Ads, SA360, Meta, Microsoft Ads and GA4.

You’ll help uncover insights, optimise performance at scale, and deliver ROI-focused campaigns while collaborating with Marketing Managers and stakeholders across the business.