Native & Social Campaign Lead - Data-Driven Growth

News Corp; Sydney; On-site; AUD 110,000 - 170,000; Full time

Job summary

News Corp Australia is seeking a Native and Social Campaign Manager to lead paid social and native campaigns across News Corp’s network and off-network channels. You will own setup, optimization, and reporting, building dashboards and deriving insights to drive client outcomes.

The role requires 3+ years of hands-on experience across major platforms (Meta, Google, TikTok, LinkedIn, Pinterest) and strong Excel skills.

Qualifications

• Strong analytical and technical capabilities with data-driven approach.
• Hands-on experience managing and scaling paid campaigns across major social platforms.
• Proficient in ad-serving platforms and reporting tools.
• Advanced Excel skills, including macros and formulas for data manipulation.

Responsibilities

• Execute paid social and native campaigns across on and off-network platforms with high quality, accuracy, and timeliness, taking full ownership of setup, optimisation, performance tracking, and reporting.
• Partner with internal teams to align on execution and offer strategic recommendations to optimise client outcomes.
• Build performance dashboards and analyse campaign data to uncover trends and insights.
• Maintain cross-platform data integrity and streamline campaign operations for scalability.
• Liaise with ad tech partners to resolve issues and leverage platform capabilities.
• Support the Senior Manager in managing delivery risks and revenue opportunities.

Skills

Analytical thinking

Data analysis

Excel macros

Campaign optimization

Paid social

Tools

Meta Ads Manager

Google Ads

TikTok Ads Manager

LinkedIn Ads Campaign Manager

Pinterest Ads Manager

Job description

News Corp Australia is seeking a Native and Social Campaign Manager to lead paid social and native campaigns across News Corp’s network and off-network channels. You will own setup, optimization, and reporting, building dashboards and deriving insights to drive client outcomes.

The role requires 3+ years of hands-on experience across major platforms (Meta, Google, TikTok, LinkedIn, Pinterest) and strong Excel skills.