Native and Social Campaign Manager

News Corp; Sydney; On-site; AUD 110,000 - 170,000; Full time

Job summary

News Corp Australia is seeking a Native and Social Campaign Manager to lead paid social and native campaigns across News Corp’s network and off-network channels. You will own setup, optimization, and reporting, building dashboards and deriving insights to drive client outcomes.

The role requires 3+ years of hands-on experience across major platforms (Meta, Google, TikTok, LinkedIn, Pinterest) and strong Excel skills.

Qualifications

• Strong analytical and technical capabilities with data-driven approach.
• Hands-on experience managing and scaling paid campaigns across major social platforms.
• Proficient in ad-serving platforms and reporting tools.
• Advanced Excel skills, including macros and formulas for data manipulation.

Responsibilities

• Execute paid social and native campaigns across on and off-network platforms with high quality, accuracy, and timeliness, taking full ownership of setup, optimisation, performance tracking, and reporting.
• Partner with internal teams to align on execution and offer strategic recommendations to optimise client outcomes.
• Build performance dashboards and analyse campaign data to uncover trends and insights.
• Maintain cross-platform data integrity and streamline campaign operations for scalability.
• Liaise with ad tech partners to resolve issues and leverage platform capabilities.
• Support the Senior Manager in managing delivery risks and revenue opportunities.

Skills

Analytical thinking

Data analysis

Excel macros

Campaign optimization

Paid social

Tools

Meta Ads Manager

Google Ads

TikTok Ads Manager

LinkedIn Ads Campaign Manager

Pinterest Ads Manager

Job description

As a Native and Social Campaign Manager, you will play a critical role in executing and optimising Paid Social and Native advertising campaigns across the News Corp network and off-network channels. Working closely with the Senior Native & Social Operations Manager and Digital Advertising Operations Director, you will help deliver high-quality, performance-driven campaigns that meet client objectives and business goals.

You’ll be responsible for campaign implementation, monitoring, reporting, and ongoing optimisation - ensuring operational excellence at every stage. As a subject matter expert in native and social platforms, you will collaborate with internal teams and external partners to troubleshoot issues, unlock efficiencies, and drive innovation in campaign delivery.

This role requires strong analytical and technical capabilities, attention to detail, and a proactive mindset. You will contribute directly to the wider team’s success, by supporting strategic initiatives, continuously improving workflows, and helping drive measurable results through data and insight.

Responsibilities

Execute paid social and native campaigns across on and off-network platforms with high quality, accuracy, and timeliness, taking full ownership of setup, optimisation, performance tracking, and reporting.

Partner closely with internal teams (Client PMs, Commercial Editors, Sales, Ad Product, Commercial Publishing, Production, Pricing, Tech Partnerships) to align on execution and offer strategic recommendations—even outside standard buying practices—to optimise client outcomes.

Build performance dashboards and analyse campaign data to uncover trends, surface actionable insights, and continuously recommend performance and delivery enhancements.

Maintain cross-platform integrity within internal systems, ensure process alignment, and proactively streamline campaign operations to build a more efficient, scalable function.

Liaise with ad tech partners and vendors to resolve technical issues, optimise workflow efficiencies, and leverage evolving platform capabilities.

Support the Senior Manager in managing delivery risks and revenue opportunities, while keeping pace with emerging media trends and competitor strategies to drive ongoing innovation.

Who are you?

A highly analytical thinker with the ability to work across multiple data sources and identify actionable insights

3+ years of hands‑on experience managing and scaling paid campaigns across major social advertising platforms, including Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Ads Campaign Manager, and Pinterest Ads Manager.

Skilled in using multiple ad-serving platforms and familiar with common digital campaign management tools, complemented by strong Excel skills - including experience with macros and formulas for data manipulation and reporting.

Proactive and detail‑oriented, with a strong ability to create tools and processes that support data accessibility and independent insights for stakeholders

Solutions‑driven and confident in challenging inefficient workflows or outdated approaches to improve outcomes.

Comfortable navigating and building strong working relationships within a matrixed, cross‑functional team environment, while remaining exceptionally well‑organised and able to manage multiple tasks and competing priorities in a deadline‑driven setting.

Why News Corp Australia

Join a culture where innovation is our operating rhythm. You’ll work on a diverse portfolio of Australia’s most loved brands and play a pivotal role in leading the technological shift in how we create commercial content. Our vibrant, hybrid work environment and dynamic, values‑driven culture empowers you to push boundaries, collaborate as one unified team, and make a positive, measurable impact for all Australians.

News Extras Benefits is a commitment to our people for their valued contribution to News, our audiences, clients and communities.

Our benefits include:

Exclusively ours - Access to publications and products from across the News Corp family

Perks & discounts - Exclusive offers across a range of products and services that deliver genuine cost savings and benefits

Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)

Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.

Financial wellbeing - Support on making the most of your money

In addition to our perks and benefits, employees have access to a number of initiatives and programs that support their wellbeing and professional growth, such as:

Helping you grow - Access tailored development opportunities, including leadership programs, to cultivate your skills and support your career

Giving back - Make a difference to our communities through volunteer opportunities and company‑organised charity drives

Workplace Inclusion and facilities – Engage with your passions through various employee‑resource groups and accessibility to multi‑faith quiet rooms & parents’ rooms

Who are we?

We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for. Together, we inform, advocate and inspire all Australians, for a better Australia.

With over 150 brands across news, sport and lifestyle, News Corp Australia is trusted by over 18 million Australians a month to provide the information and inspiration they seek.

Renowned for world‑class journalism and marketing services nationally and internationally, we offer a fast‑paced environment that encourages individuals to take control of their future and challenge themselves in ever‑changing fields.

In February 2025, News Corp Australia’s National Client Partnerships Team was named Sales Team of the Year at the 2024 AdNews Agency of the Year Awards. This prestigious award is testament to the dedication, passion and innovation that drive our talented team of Client Partnership professionals.

Our Commitment to Diversity, Equity and Inclusion

Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply!

We are committed to ensuring an accessible and supportive recruitment process. If you require any adjustments or accommodations at any stage, please do not hesitate to let us know here. In order for us to assist you, please ensure you include the role title you are applying for in the subject line. For more information regarding Diversity at NewsCorp Australia please visit www.newscorpaustralia.com/careers under the Diversity@News section.