National Sales Manager

Hoffmann Reed; Sydney; On-site; AUD 120,000 - 180,000; Full time

Job summary

Hoffmann Reed Pte Ltd has been engaged by an international organisation specialising in regenerative medicine to appoint a National Sales Manager for Australia & New Zealand. The role combines strategic leadership with hands‑on people management across a geographically dispersed ANZ sales function.

Reporting to the Managing Director, you will provide strategic leadership to a geographically dispersed ANZ sales team, drive revenue and build strong relationships with clinicians, industry

Qualifications

• Experience leading specialist medical device or dental sales teams.
• Expertise in sales strategy, planning, forecasting and performance management.
• Proven ability to coach geographically dispersed teams and build high‑performing cultures.
• Strong stakeholder engagement with clinicians, KOLs and internal partners.
• CRM proficiency and data‑driven decision making.
• Willingness to travel across Australia and New Zealand.

Responsibilities

• Develop and execute the ANZ sales strategy and annual plans to deliver revenue.
• Lead, coach and develop a multidisciplinary sales team (RSMs, Product Specialists, BDs).
• Oversee forecasting, budgeting and reporting with market insights to optimise resources.
• Build relationships with key customers, clinicians, industry specialists and KOLs.
• Collaborate with Marketing and international colleagues to translate priorities into initiatives.
• Strengthen sales processes, CRM usage and disciplined execution across the team.

Skills

Sales leadership

Strategic planning

Stakeholder management

CRM proficiency

Presentation skills

Travel willingness

Education

Bachelor’s degree in business or related field

Relevant tertiary qualifications in dentistry/science/marketing

Tools

CRM (Salesforce)

Job description

Hoffmann Reed has been engaged by an international organisation specialising in regenerative medicine, to appoint a National Sales Manager for Australia & New Zealand.

The company operates in a highly specialised healthcare market, providing clinically supported products and solutions across dental regeneration, implantology and oral and maxillofacial surgery. With a strong emphasis on scientific evidence, education and long-term clinical partnerships, the organisation has established relationships with healthcare professionals, specialists and key opinion leaders.

This appointment represents an opportunity to contribute to the continued commercial development of the ANZ business, strengthening sales performance, building team capability and expanding customer engagement across established and emerging market opportunities.

ABOUT THE OPPORTUNITY

Reporting to the Managing Director and operating as a member of the ANZ Leadership Team, you will provide strategic and operational leadership to a geographically dispersed specialist sales function. The role combines commercial accountability with hands-on people leadership, customer relationship management and close collaboration with local and international colleagues.

KEY RESPONSIBILITIES

• Develop and execute the ANZ sales strategy and annual sales plans, delivering agreed revenue targets and supporting sustainable commercial growth.
• Lead, coach and develop a multidisciplinary sales team, including Regional Sales Managers, Product Specialists and Business Development professionals, fostering a high-performance and customer-focused culture.
• Oversee sales performance, forecasting, budgeting and reporting, using market intelligence and commercial insights to identify opportunities, optimise resources and drive accountability.
• Build and maintain strong relationships with key customers, clinicians, industry specialists and key opinion leaders, supporting business development, clinical education and long-term partnerships.
• Partner closely with Marketing and international colleagues to translate commercial priorities into targeted sales initiatives, product education and customer engagement activities.
• Strengthen sales processes, CRM effectiveness and performance management practices, ensuring disciplined execution, consistent reporting and continuous improvement.
• Represent the company across industry conferences, professional associations, educational forums and relevant national and international events, strengthening the organisation's market presence and professional relationships.

ABOUT YOU

We are seeking an experienced and commercially astute sales leader who brings:

• Significant experience leading and developing specialist sales teams, ideally within medical devices, dental, surgical or related healthcare markets, with a demonstrated record of achieving commercial targets.
• Proven capability in sales strategy, business planning, forecasting and performance management, with the commercial judgement to balance immediate results and longer-term market development.
• A collaborative and hands-on leadership approach, with the ability to coach, motivate and develop geographically dispersed teams while maintaining clear expectations and accountability.
• Well-developed stakeholder engagement and relationship management skills, with the credibility to engage clinical specialists, key opinion leaders and internal stakeholders across local and international markets.
• Strong communication, negotiation and presentation skills, supported by sound analytical capability, CRM proficiency and experience working within a quality-focused, regulated environment.
• Whilst not essential, a working knowledge of the Australian dental and surgical landscape, particularly periodontal, oral and maxillofacial surgery, implantology or regenerative medicine markets would be ideal.
• Relevant tertiary qualifications in business, dentistry, science, marketing or a related discipline will be highly regarded. The successful candidate will demonstrate a willingness to travel regularly across Australia and New Zealand, with occasional international travel required.