Multi-Channel Paid Media Strategist

Searchability®; Brisbane; On-site; AUD 72,000 - 120,000; Full time

Job summary

Searchability is seeking a Digital Performance Specialist to drive multi-channel campaigns across Google, Meta and LinkedIn. You will develop media strategies, optimise performance, and translate results into actionable insights while collaborating with a team of creatives and strategists.

You will explore AI and automation to streamline campaign management, reporting and optimization, and build strong client relationships through clear communication of strategies and results.

Qualifications

• 4+ years hands-on paid media experience across Google Ads, Meta and LinkedIn.
• Experience across TikTok, Pinterest or programmatic display is a plus.
• Ability to develop media strategies and recommendations.
• Strong analytical skills and translating data into insights.
• Experience with GA4 and GTM and conversion tracking.

Responsibilities

• Manage multi-channel campaigns across Google Ads, Meta and LinkedIn.
• Develop media strategies and plans.
• Optimise campaign performance using data and testing.
• Collaborate with creative teams.
• Identify opportunities for improvement and testing.
• Build client relationships and communicate performance and recommendations.
• Turn data into actionable insights and reports.
• Explore AI and automation to streamline management and reporting.

Skills

Paid media

Google Ads

Meta Ads

LinkedIn Ads

Data analysis

GA4

GTM

AI/ automation interest

Tools

GA4

Google Tag Manager

Job description

Searchability is seeking a Digital Performance Specialist to drive multi-channel campaigns across Google, Meta and LinkedIn. You will develop media strategies, optimise performance, and translate results into actionable insights while collaborating with a team of creatives and strategists.

You will explore AI and automation to streamline campaign management, reporting and optimization, and build strong client relationships through clear communication of strategies and results.